Buy-box price is 13.2% below MSRP and a 3P seller controls the listing

The Fromm Adult Gold Premium Dry Dog Food - Chicken Recipe - 15 lb was tracked for 31 day(s). During this period, the Buy Box price ranged from $38.14 to $43.92 against an MSRP/MAP of $43.92. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$38.14
MAX PRICE ($)
$43.92
AVG PRICE ($)
$39.30
EROSION (%)
13.16%
MSRP/MAP ($)
$43.92
The product hit a low of $38.14, following a peak of $43.92 during the tracking period. Compared to its MSRP of $43.92, the floor price reflects a moderate variance of 13.16% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
3PPetFoodStation· Top | New | $43.92 at MSRP | 5d (16%) | 0.00% |
3PPetBowlz | New | $38.14 −$5.78 below MSRP | 0d (0%) | 13.16% |
3PBones & Baths | New | $55.98 +$12.06 above MSRP | 0d (0%) | -27.46% |
3PCountryMax Stores | New | $44.99 +$1.07 above MSRP | 0d (0%) | -2.44% |
3PGiftsCircle | New | $54.42 +$10.50 above MSRP | 0d (0%) | -23.91% |
The Buy Box for Fromm Adult Gold Premium Dry Dog Food - Chicken Recipe - 15 lb is primarily held by PetFoodStation (3P) with a 100% share, winning the Buy Box for 5 out of 31 tracked days. Only 1 of 5 total sellers have won the Buy Box.
Buy-box price fell to a floor of $38.14 before recovering to $43.92. It entered the period already $5.78 below MSRP ($43.92), before any crowding pressure arrived. Seller count peaked at 5 on 10/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
No new sellers in recent period
No sellers exited in recent period
$5.78
Significant erosion — floor is $5.78 (13.2%) below MSRP; the pricing anchor is under real pressure.
5 3P Sellers
5 third-party sellers active — channel showing crowding pressure.
PetFoodStation
PetFoodStation (3P) dominates the buy box with 5 wins at $43.92.
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