Categories/Face Moisturizers/AESTURA ATOBARRIER365 Cream with Ceramides, Korean Face Moisturizer for Barrier Repair | 120H lasting Hydration, Ceramide Capsules, Dry & Sensitive Skin, Non-comedogenic, 80 mL / 2.70 fl.oz.

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AESTURA ATOBARRIER365 Cream with Ceramides, Korean Face Moisturizer for Barrier Repair | 120H lasting Hydration, Ceramide Capsules, Dry & Sensitive Skin, Non-comedogenic, 80 mL / 2.70 fl.oz.

AESTURA ATOBARRIER365 Cream with Ceramides, Korean Face Moisturizer for Barrier Repair | 120H lasting Hydration, Ceramide Capsules, Dry & Sensitive Skin, Non-comedogenic, 80 mL / 2.70 fl.oz.

Aestura

The AESTURA ATOBARRIER365 Cream with Ceramides, Korean Face Moisturizer for Barrier Repair | 120H lasting Hydration, Ceramide Capsules, Dry & Sensitive Skin, Non-comedogenic, 80 mL / 2.70 fl.oz. was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price was $32.00 against an MSRP/MAP of $32.00. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$32.00

MAX PRICE ($)

$32.00

AVG PRICE ($)

$32.00

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$32.00

Price erosion from MSRP0.00% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $32.00, following a peak of $32.00 during the tracking period. Compared to its MSRP of $32.00, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

2P100% · 31d

2P leads with 100% of Buy Box days

2P 2 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
2PAESTURA Official· Top
New
$32.00
+$0.00
31(100%)
0.00%
2PAESTURA
New
$32.00
+$0.00
0(0%)
0.00%
The Buy Box for AESTURA ATOBARRIER365 Cream with Ceramides, Korean Face Moisturizer for Barrier Repair | 120H lasting Hydration, Ceramide Capsules, Dry & Sensitive Skin, Non-comedogenic, 80 mL / 2.70 fl.oz. is primarily held by AESTURA Official (2P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $32.00

Peak Seller Pressure

2 sellers on Jul 5

Price held at $32.00

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Peak +1 on 07/05

Buy-box price held flat at $32.00 throughout the tracking period. Price opened right at MSRP ($32.00). Seller count peaked at 2 on 07/05 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 1 seller exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (1)
2PAESTURA

Last Jul 18 · $32.00 · 0 Buy Box Wins

Persistent (1)
2PAESTURA Official

31d · avg $32.00 · 31 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

Clean

Clean · 1 exited

No 3P sellers detected — the channel is clean.

Buy Box

AESTURA Official

2P · 31 wins · $32.00

Buy-box is controlled — AESTURA Official (2P) leads with 31 wins at $32.00, and 3P interference is minimal.

Recommended Actions
1

Channel health is stable — maintain current monitoring cadence and review pricing quarterly.