Beauty > Skincare > Moisturizers > Face Moisturizers

Cetaphil
The Cetaphil Redness Relieving Daily Neutral Tint Facial Moisturizer SPF 40, 1.7 fl oz was tracked for 30 day(s). During this period, the Buybox price ranged between Buy box price was $15.94 against an MSRP/MAP of $17.99. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$15.94
MAX PRICE ($)
$15.94
AVG PRICE ($)
$15.94
MODERATE EROSION
11.40%
MSRP/MAP ($)
$17.99
The product is currently selling at $15.94, following a peak of $15.94 during the tracking period. Compared to its MSRP of $17.99, the current price reflects a moderate variance of 11.4% erosion.
Buy Box Share
1P leads with 93% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PWalmart.com· Top | New | $15.94 −$2.05 | 28(93%) | 11.40% |
2PKav Sales | New | $15.94 −$2.05 | 2(7%) | 11.40% |
3PKav Sales | New | $15.94 −$2.05 | 0(0%) | 11.40% |
3PiHerb | New | $19.64 +$1.65 | 0(0%) | -9.17% |
2PThe Axiom Store | New | $15.90 −$2.09 | 0(0%) | 11.62% |
Peak Seller Pressure
3 sellers on Jul 5
Price held at $15.94
Price Trend
Stable
Seller Proliferation
→ Stable
0/day avg · 0 net
Peak +1 on 07/05
Buy-box price held flat at $15.94 throughout the tracking period. It entered the period already $2.05 below MSRP ($17.99), before any crowding pressure arrived. Seller count peaked at 3 on 07/05 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
Watchlist
No new sellers in recent period.
Last Jul 23 · $15.94 · 0 Buy Box Wins
Last Jul 20 · $15.90 · 0 Buy Box Wins
30d · avg $15.94 · 28 Buy Box Wins · stable
6d · avg $15.94 · 2 Buy Box Wins · stable
30d · avg $19.64 · 0 Buy Box Wins · stable
$2.05
Significant · 11.4% below MSRP
Significant erosion — floor is $2.05 (11.4%) below MSRP; the pricing anchor is under real pressure.
2 3P sellers
Controlled · 2 exited
3P activity is limited to 2 sellers — controlled, though 2 have since exited.
Walmart.com
1P · 28 wins · $15.94
Buy-box is controlled — Walmart.com (1P) leads with 28 wins at $15.94, and 3P interference is minimal.
Identify sellers below MAP — The lowest price has dropped to $15.94, which is 11.4% below MSRP ($17.99).
Escalate directly with Walmart — The lowest price has dropped to $15.90, which is 11.4% below MSRP ($17.99).