Buy-box price is 45.7% below MSRP and a 1P seller controls the listing

The Clean & Clear Essentials Dual Action Moisturizer, 4 fl. oz was tracked for 30 day(s). During this period, the Buy Box price was $5.97 against an MSRP/MAP of $11.00. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$5.97
MAX PRICE ($)
$5.97
AVG PRICE ($)
$5.97
EROSION (%)
45.73%
MSRP/MAP ($)
$11.00
The product held steady at $5.97 throughout the tracking period. Compared to its MSRP of $11.00, the floor price reflects a severe variance of 45.73% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PWalmart.com· Top | New | $5.97 −$5.03 below MSRP | 30d (100%) | 45.73% |
3PWisermerchant | New | $15.15 +$4.15 above MSRP | 0d (0%) | -37.73% |
2PHome Harmony Goods | New | $12.70 +$1.70 above MSRP | 0d (0%) | -15.45% |
3PHey Pharma | New | $12.72 +$1.72 above MSRP | 0d (0%) | -15.64% |
The Buy Box for Clean & Clear Essentials Dual Action Moisturizer, 4 fl. oz is primarily held by Walmart.com (1P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days. Only 1 of 4 total sellers have won the Buy Box.
Buy-box price held flat at $5.97 throughout the tracking period. It entered the period already $5.03 below MSRP ($11.00), before any crowding pressure arrived. Seller count peaked at 4 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$5.03
Severe erosion — floor is $5.03 (45.7%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
2 3P Sellers
3P activity is limited to 2 sellers — controlled, though 1 have since exited.
Walmart.com
Buy-box is controlled — Walmart.com (1P) leads with 30 wins at $5.97, and 3P interference is minimal.
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