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Categories/Face Moisturizers/COSRX Hyaluronic Acid Moisturizing Cream, Lightweight, Non-Greasy, Long-lasting Hydration for Glass Skin, Daily Moisturizer for Sensitive Skin, Moisture Barrier Repair, Korean Skin Care, 3.52 oz

Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

at risk

ID B072FH17NJ

COSRX Hyaluronic Acid Moisturizing Cream, Lightweight, Non-Greasy, Long-lasting Hydration for Glass Skin, Daily Moisturizer for Sensitive Skin, Moisture Barrier Repair, Korean Skin Care, 3.52 oz

Cosrx

The COSRX Hyaluronic Acid Moisturizing Cream, Lightweight, Non-Greasy, Long-lasting Hydration for Glass Skin, Daily Moisturizer for Sensitive Skin, Moisture Barrier Repair, Korean Skin Care, 3.52 oz was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $17.50 to $19.98 against an MSRP/MAP of $25.00. The product's pricing health is currently flagged as at risk.

Showing Results for Past 31 days

Last updated Jul 31, 2026

Price Overview

Severe erosion

FLOOR PRICE ($)

$17.50

MAX PRICE ($)

$19.98

AVG PRICE ($)

$19.42

SEVERE EROSION

30.00%

MSRP/MAP ($)

$25.00

Price erosion from MSRP30.00% below MSRP

Jul 1, 2026Jul 31, 2026

The product is currently selling at $19.98, following a peak of $19.98 during the tracking period. Compared to its MSRP of $25.00, the current price reflects a severe variance of 20.1% erosion.

Buy Box Distribution

Buy Box Share

2P100% · 31d

2P leads with 100% of Buy Box days

2P 5 sellers3P 1 seller

Seller	Condition	Current Price ($)	Buy Box Days	Erosion (%)
2PCOSRX· Top	New	$19.98 −$5.02	18(58%)	20.08%
2PJ+E Supply	New	$19.97 −$5.03	13(42%)	20.12%
2PBARUMALL	New	$19.98 −$5.02	0(0%)	20.08%
2Psimonbestshop	New	$20.99 −$4.01	0(0%)	16.04%
3Psimonbestshop	New	$19.99 −$5.01	0(0%)	20.04%
2PDZMALL	New	$21.00 −$4.00	0(0%)	16.00%

The Buy Box for COSRX Hyaluronic Acid Moisturizing Cream, Lightweight, Non-Greasy, Long-lasting Hydration for Glass Skin, Daily Moisturizer for Sensitive Skin, Moisture Barrier Repair, Korean Skin Care, 3.52 oz is primarily held by COSRX (2P) with a 58% share, winning the Buy Box for 18 out of 31 tracked days. Only 2 of 6 total sellers have won the Buy Box.

Seller Density vs. Price Erosion

Buy-box priceActive sellers (scaled)MSRP $25.00

Peak Seller Pressure

5 sellers on Jul 1

Price Trend

Stable

Seller Proliferation

→ Stable

-0.03/day avg · -1 net

Peak +1 on 07/07

Buy-box price stayed between $17.50 and $19.98, largely stable over the period. It entered the period already $5.03 below MSRP ($25.00), before any crowding pressure arrived. Seller count peaked at 5 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

2 sellers exited with no new entrants — competitive pressure may be easing.

New Entrants (0)

No new sellers in recent period.

Exited (2)

2PJ+E Supply

Last Jul 26 · $19.97 · 13 Buy Box Wins

2Psimonbestshop

Last Jul 5 · $20.99 · 0 Buy Box Wins

Persistent (4)

2PCOSRX

31d · avg $19.42 · 18 Buy Box Wins · stable

3Psimonbestshop

31d · avg $19.99 · 0 Buy Box Wins · stable

2PDZMALL

30d · avg $20.29 · 0 Buy Box Wins · ↑ rising

2PBARUMALL

11d · avg $19.98 · 0 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.

Key Findings

at risk

Price Erosion

$7.50

Severe · 30.0% below MSRP

Severe erosion — floor is $7.50 (30.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P sellers

Controlled · 2 exited

3P activity is limited to 1 seller — controlled, though 2 have since exited.

Buy Box

COSRX

2P · 18 wins · $19.98

Buy-box is controlled — COSRX (2P) leads with 18 wins at $19.98, and 3P interference is minimal.

Recommended Actions

Immediate pricing intervention required — The lowest price has dropped to $17.50, which is 30.0% below MSRP ($25.00).

Escalate directly with Amazon — The lowest price has dropped to $17.50, which is 30.0% below MSRP ($25.00).