Categories/Face Moisturizers/La Roche-Posay Toleriane Double Repair Moisturizer, 3.38 fl oz

Beauty > Skincare > Moisturizers > Face Moisturizers

at risk
walmart.comID 355912434
La Roche-Posay Toleriane Double Repair Moisturizer, 3.38 fl oz

La Roche-Posay Toleriane Double Repair Moisturizer, 3.38 fl oz

La Roche-Posay

The La Roche-Posay Toleriane Double Repair Moisturizer, 3.38 fl oz was tracked for 30 day(s). During this period, the Buybox price ranged between Buy box price ranged from $19.95 to $24.97 against an MSRP/MAP of $24.97. The product's pricing health is currently flagged as at risk.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$19.95

MAX PRICE ($)

$24.97

AVG PRICE ($)

$23.97

SEVERE EROSION

20.10%

MSRP/MAP ($)

$24.97

Price erosion from MSRP20.10% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $24.97, following a peak of $24.97 during the tracking period. Compared to its MSRP of $24.97, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P97% · 29d
2P3% · 1d

1P leads with 97% of Buy Box days

1P 1 seller2P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PWalmart.com· Top
New
$24.97
+$0.00
29(97%)
0.00%
2PLovelySkin
New
$24.97
+$0.00
1(3%)
0.00%
The Buy Box for La Roche-Posay Toleriane Double Repair Moisturizer, 3.38 fl oz is primarily held by Walmart.com (1P) with a 97% share, winning the Buy Box for 29 out of 30 tracked days. All 2 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $24.97

Peak Seller Pressure

2 sellers on Jul 1

Price Trend

Recovering

Seller Proliferation

→ Stable

0/day avg · 0 net

Peak +1 on 07/12

Buy-box price fell to a floor of $19.95 before recovering to $24.97. It entered the period already $5.02 below MSRP ($24.97), before any crowding pressure arrived. Seller count peaked at 2 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (2)
1PWalmart.com

29d · avg $23.93 · 29 Buy Box Wins · ↑ rising

2PLovelySkin

30d · avg $24.97 · 1 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$5.02

Severe · 20.1% below MSRP

Severe erosion — floor is $5.02 (20.1%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Walmart.com

1P · 29 wins · $24.97

Buy-box is controlled — Walmart.com (1P) leads with 29 wins at $24.97, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $19.95, which is 20.1% below MSRP ($24.97).

2

Escalate directly with Walmart — The lowest price has dropped to $19.95, which is 20.1% below MSRP ($24.97).