Categories/Face Moisturizers/medicube Capsule Cream with Deep Vitamin C | Liposome Vitamin C Golden Capsule for Radiance & Firm-Looking Skin | Hydrating Glow Gel Texture | Korean Skincare, 1.94 oz

Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

at risk
amazon.comID B0D2Z3GGCY
medicube Capsule Cream with Deep Vitamin C | Liposome Vitamin C Golden Capsule for Radiance & Firm-Looking Skin | Hydrating Glow Gel Texture | Korean Skincare, 1.94 oz

medicube Capsule Cream with Deep Vitamin C | Liposome Vitamin C Golden Capsule for Radiance & Firm-Looking Skin | Hydrating Glow Gel Texture | Korean Skincare, 1.94 oz

Medicube

The medicube Capsule Cream with Deep Vitamin C | Liposome Vitamin C Golden Capsule for Radiance & Firm-Looking Skin | Hydrating Glow Gel Texture | Korean Skincare, 1.94 oz was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $16.90 to $19.90 against an MSRP/MAP of $21.90. The product's pricing health is currently flagged as at risk.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$16.90

MAX PRICE ($)

$19.90

AVG PRICE ($)

$19.50

SEVERE EROSION

22.83%

MSRP/MAP ($)

$21.90

Price erosion from MSRP22.83% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $16.90, following a peak of $19.90 during the tracking period. Compared to its MSRP of $21.90, the current price reflects a severe variance of 22.8% erosion.

Buy Box Distribution

Buy Box Share

2P100% · 30d

2P leads with 100% of Buy Box days

2P 1 seller3P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
2PMedicube & Aprilskin· Top
New
$16.90
−$5.00
30(97%)
22.83%
3PSoKo Camelia
New
$28.99
+$7.09
0(0%)
-32.37%
The Buy Box for medicube Capsule Cream with Deep Vitamin C | Liposome Vitamin C Golden Capsule for Radiance & Firm-Looking Skin | Hydrating Glow Gel Texture | Korean Skincare, 1.94 oz is primarily held by Medicube & Aprilskin (2P) with a 100% share, winning the Buy Box for 30 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $21.90

Peak Seller Pressure

2 sellers on Jul 1

Price Trend

Eroding

Seller Proliferation

→ Stable

-0.03/day avg · -1 net

Buy-box price declined from $19.90 to $16.90 — a $3.00 drop over 31 days. It entered the period already $2.00 below MSRP ($21.90), before any crowding pressure arrived. Seller count peaked at 2 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 1 seller exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (1)
3PSoKo Camelia

Last Jul 26 · $28.99 · 0 Buy Box Wins

Persistent (1)
2PMedicube & Aprilskin

31d · avg $19.56 · 30 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$5.00

Severe · 22.8% below MSRP

Severe erosion — floor is $5.00 (22.8%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P sellers

Controlled · 1 exited

3P activity is limited to 1 seller — controlled, though 1 have since exited.

Buy Box

Medicube & Aprilskin

2P · 30 wins · $16.90

Buy-box is controlled — Medicube & Aprilskin (2P) leads with 30 wins at $16.90, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $16.90, which is 22.8% below MSRP ($21.90).

2

Escalate directly with Amazon — The lowest price has dropped to $16.90, which is 22.8% below MSRP ($21.90).