Categories/Face Moisturizers/Olay Face Moisturizer with SPF 15, Complete Face Lotion with Sun Protection, 6.0 oz

Beauty > Skincare > Moisturizers > Face Moisturizers

healthy
walmart.comID 888148
Olay Face Moisturizer with SPF 15, Complete Face Lotion with Sun Protection, 6.0 oz

Olay Face Moisturizer with SPF 15, Complete Face Lotion with Sun Protection, 6.0 oz

Olay

The Olay Face Moisturizer with SPF 15, Complete Face Lotion with Sun Protection, 6.0 oz was tracked for 30 day(s). During this period, the Buybox price ranged between Buy box price was $11.97 against an MSRP/MAP of $11.97. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$11.97

MAX PRICE ($)

$11.97

AVG PRICE ($)

$11.97

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$11.97

Price erosion from MSRP0.00% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $11.97, following a peak of $11.97 during the tracking period. Compared to its MSRP of $11.97, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 30d

1P leads with 100% of Buy Box days

1P 1 seller3P 3 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PWalmart.com· Top
New
$11.97
+$0.00
30(100%)
0.00%
3PWisermerchant
New
$18.84
+$6.87
0(0%)
-57.39%
3PMerchantwisehq llc
New
$16.99
+$5.02
0(0%)
-41.94%
3PHey Pharma
New
$17.51
+$5.54
0(0%)
-46.28%
The Buy Box for Olay Face Moisturizer with SPF 15, Complete Face Lotion with Sun Protection, 6.0 oz is primarily held by Walmart.com (1P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days. Only 1 of 4 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $11.97

Peak Seller Pressure

4 sellers on Jul 3

Price held at $11.97

Price Trend

Stable

Seller Proliferation

→ Stable

+0.03/day avg · +1 net

Peak +1 on 07/03

Buy-box price held flat at $11.97 throughout the tracking period. Price opened right at MSRP ($11.97). Seller count peaked at 4 on 07/03 — adding +1 net seller over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (4)
1PWalmart.com

30d · avg $11.97 · 30 Buy Box Wins · stable

3PHey Pharma

30d · avg $17.34 · 0 Buy Box Wins · ↑ rising

3PMerchantwisehq llc

28d · avg $17.17 · 0 Buy Box Wins · stable

3PWisermerchant

25d · avg $18.84 · 0 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

3 3P sellers

Crowded

3 third-party sellers active — channel showing crowding pressure.

Buy Box

Walmart.com

1P · 30 wins · $11.97

Buy-box is controlled — Walmart.com (1P) leads with 30 wins at $11.97, and 3P interference is minimal.

Recommended Actions
1

Channel health is stable — maintain current monitoring cadence and review pricing quarterly.