Buy-box price is 15.0% below MSRP and a 2P seller controls the listing

The Prequel Skin Half and Half Fluid Moisturizer Face Cream. Lightweight Ceramide Peptide Lotion for All Skin Types, including Dry and Sensitive. Hydrating Facial Cream for Women and Men was tracked for 31 day(s). During this period, the Buy Box price ranged from $22.09 to $25.99 against an MSRP/MAP of $25.99. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$22.09
MAX PRICE ($)
$25.99
AVG PRICE ($)
$24.98
EROSION (%)
15.01%
MSRP/MAP ($)
$25.99
The product hit a low of $22.09, following a peak of $25.99 during the tracking period. Compared to its MSRP of $25.99, the floor price reflects a moderate variance of 15.01% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PPrequel Skin· Top | New | $25.99 at MSRP | 31d (100%) | 0.00% |
The Buy Box for Prequel Skin Half and Half Fluid Moisturizer Face Cream. Lightweight Ceramide Peptide Lotion for All Skin Types, including Dry and Sensitive. Hydrating Facial Cream for Women and Men is primarily held by Prequel Skin (2P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days.
Buy-box price stayed between $22.09 and $25.99, largely stable over the period. Price opened right at MSRP ($25.99). Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
No new sellers in recent period
No sellers exited in recent period
$3.90
Significant erosion — floor is $3.90 (15.0%) below MSRP; the pricing anchor is under real pressure.
Clean Channel
No 3P sellers detected — the channel is clean.
Prequel Skin
Buy-box is controlled — Prequel Skin (2P) leads with 31 wins at $25.99, and 3P interference is minimal.
Enter your product URL and MAP price. We will monitor 3P seller crowding, Buy Box shifts, and price erosion over the next 7 days and email you a comprehensive compliance report.
Monitor 3P seller crowding, Buy Box shifts & price erosion for your product.