Categories/Face Moisturizers/RoC Retinol Correxion Max Daily Hydration Anti-Aging Face Moisturizer with Hyaluronic Acid, Oil Free Skin Care Cream for Fine Lines, Dark Spots, Post-Acne Scars, Retinol Moisturizer, 1.7 Ounces

Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

at risk
amazon.comID B0744JV661
RoC Retinol Correxion Max Daily Hydration Anti-Aging Face Moisturizer with Hyaluronic Acid, Oil Free Skin Care Cream for Fine Lines, Dark Spots, Post-Acne Scars, Retinol Moisturizer, 1.7 Ounces

RoC Retinol Correxion Max Daily Hydration Anti-Aging Face Moisturizer with Hyaluronic Acid, Oil Free Skin Care Cream for Fine Lines, Dark Spots, Post-Acne Scars, Retinol Moisturizer, 1.7 Ounces

Roc

The RoC Retinol Correxion Max Daily Hydration Anti-Aging Face Moisturizer with Hyaluronic Acid, Oil Free Skin Care Cream for Fine Lines, Dark Spots, Post-Acne Scars, Retinol Moisturizer, 1.7 Ounces was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $27.21 to $28.47 against an MSRP/MAP of $34.99. The product's pricing health is currently flagged as at risk.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$27.21

MAX PRICE ($)

$28.47

AVG PRICE ($)

$27.49

SEVERE EROSION

22.23%

MSRP/MAP ($)

$34.99

Price erosion from MSRP22.23% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $27.21, following a peak of $28.47 during the tracking period. Compared to its MSRP of $34.99, the current price reflects a severe variance of 22.2% erosion.

Buy Box Distribution

Buy Box Share

1P100% · 31d

1P leads with 100% of Buy Box days

1P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$27.21
−$7.78
31(100%)
22.23%
The Buy Box for RoC Retinol Correxion Max Daily Hydration Anti-Aging Face Moisturizer with Hyaluronic Acid, Oil Free Skin Care Cream for Fine Lines, Dark Spots, Post-Acne Scars, Retinol Moisturizer, 1.7 Ounces is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $34.99

Peak Seller Pressure

1 sellers on Jul 1

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Buy-box price stayed between $27.21 and $28.47, largely stable over the period. It entered the period already $7.78 below MSRP ($34.99), before any crowding pressure arrived. Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (1)
1PAmazon.com

31d · avg $27.49 · 31 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$7.78

Severe · 22.2% below MSRP

Severe erosion — floor is $7.78 (22.2%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Amazon.com

1P · 31 wins · $27.21

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $27.21, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $27.21, which is 22.2% below MSRP ($34.99).

2

Escalate directly with Amazon — The lowest price has dropped to $27.21, which is 22.2% below MSRP ($34.99).