Categories/Home Appliances/Frigidaire 115V 12000 BTU Wall Air Conditioner with Dehumidifier, Fan & Remote Control, Quiet Energy Efficient Wall Mounted AC Unit for Home Cooling, Cools Rooms Up To 550 Sq Ft
critical

Buy-box price is 31.1% below MSRP and a 3P seller controls the listing

The Frigidaire 115V 12000 BTU Wall Air Conditioner with Dehumidifier, Fan & Remote Control, Quiet Energy Efficient Wall Mounted AC Unit for Home Cooling, Cools Rooms Up To 550 Sq Ft was tracked for 31 day(s). During this period, the Buy Box price ranged from $563.99 to $649.95 against an MSRP/MAP of $819.00. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Aug 31, 2026

Price Overview

FLOOR PRICE ($)

$563.99

MAX PRICE ($)

$649.95

AVG PRICE ($)

$582.59

EROSION (%)

31.14%

MSRP/MAP ($)

$819.00

Price erosion from MSRP
Severe31.14% below MSRP
MinimalModerateSevere

The product hit a low of $563.99, following a peak of $649.95 during the tracking period. Compared to its MSRP of $819.00, the floor price reflects a severe variance of 31.14% erosion.

Tracking window: Aug 1, 2026Aug 31, 2026

Buy box distribution

100%3P
1P · 1 seller, 0% share3P · 5 sellers, 100% share
Sellers won
2 of 6tracked sellers
Changed hands
2 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
3PSole Providers· Top
New
$599.99
−$219.01 below MSRP
30d (97%)
26.74%
3Psuperior sales
New
$649.95
−$169.05 below MSRP
1d (3%)
20.64%
3PSparkfish
New
$874.65
+$55.65 above MSRP
0d (0%)
-6.79%
3PSparks_Fly
New
$965.30
+$146.30 above MSRP
0d (0%)
-17.86%
3PSIM Supply, Inc.
New
$755.24
−$63.76 below MSRP
0d (0%)
7.79%
1PAmazon.com
New
$819.00
at MSRP
0d (0%)
0.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Frigidaire 115V 12000 BTU Wall Air Conditioner with Dehumidifier, Fan & Remote Control, Quiet Energy Efficient Wall Mounted AC Unit for Home Cooling, Cools Rooms Up To 550 Sq Ft is primarily held by Sole Providers (3P) with a 97% share, winning the Buy Box for 30 out of 31 tracked days. Only 2 of 6 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $819.00
Peak seller pressure6 sellers on Aug 26Highest count during tracking window
Price impact at peak$0.00$578.49$578.49
Price trendRecoveringBased on trailing 30 days
Seller proliferation↑ Increasing+0.1/day avg · +4 net

Buy-box price fell to a floor of $563.99 before recovering to $599.99. It entered the period already $255.01 below MSRP ($819.00), before any crowding pressure arrived. Seller count peaked at 6 on 08/26 — adding +4 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Aug 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (6)

Key Findings

critical
Price Erosion

$255.01

Severe31.1% below MSRP

Severe erosion — floor is $255.01 (31.1%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

5 3P Sellers

CrowdedStable

5 third-party sellers active — channel showing crowding pressure.

Buy Box

Sole Providers

Hijacked3P · 30 wins

Sole Providers (3P) dominates the buy box with 30 wins at $599.99, 26.7% below MAP.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $563.99, which is 31.1% below MSRP ($819.00).

2

Monitor buy-box ownership daily — 3P sellers captured 100.0% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against Sole Providers, the highest-frequency 3P buy-box winner.

4

Escalate directly with Amazon — The lowest price has dropped to $563.99, which is 31.1% below MSRP ($819.00).

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