Categories/Home Automation/eufy Security HomeBase 3 (HomeBase S380), Smart Hub for eufy Devices, Up to 16 TB Expandable Local Storage, BionicMind AI Facial Recognition, Advanced Encryption, No Monthly Fee
critical

Buy-box price is 35.0% below MSRP and a 2P seller controls the listing

The eufy Security HomeBase 3 (HomeBase S380), Smart Hub for eufy Devices, Up to 16 TB Expandable Local Storage, BionicMind AI Facial Recognition, Advanced Encryption, No Monthly Fee was tracked for 31 day(s). During this period, the Buy Box price ranged from $129.99 to $199.99 against an MSRP/MAP of $199.99. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Oct 31, 2026

Price Overview

FLOOR PRICE ($)

$129.99

MAX PRICE ($)

$199.99

AVG PRICE ($)

$176.89

EROSION (%)

35.00%

MSRP/MAP ($)

$199.99

Price erosion from MSRP
Severe35.00% below MSRP
MinimalModerateSevere

The product hit a low of $129.99, following a peak of $199.99 during the tracking period. Compared to its MSRP of $199.99, the floor price reflects a severe variance of 35.00% erosion.

Tracking window: Oct 1, 2026 – Oct 31, 2026

Buy box distribution

94%2P
2P · 1 seller, 94% share
Sellers won
1 of 1tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
2PAnker EufyHome· Top
New
$139.99
−$60.00 below MSRP
29d (94%)
30.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for eufy Security HomeBase 3 (HomeBase S380), Smart Hub for eufy Devices, Up to 16 TB Expandable Local Storage, BionicMind AI Facial Recognition, Advanced Encryption, No Monthly Fee is primarily held by Anker EufyHome (2P) with a 100% share, winning the Buy Box for 29 out of 31 tracked days.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $199.99
Peak seller pressure1 seller on Oct 1Highest count during tracking window
Price impact at peak$0.00$199.99 → $199.99
Price trendErodingBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price declined from $199.99 to $139.99 — a $60.00 drop over 31 days. Price opened right at MSRP ($199.99). Seller count peaked at 1 on 10/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (1)

Key Findings

critical
Price Erosion

$70.00

Severe35.0% below MSRP

Severe erosion — floor is $70.00 (35.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

Anker EufyHome

Controlled2P · 29 wins

Buy-box is controlled — Anker EufyHome (2P) leads with 29 wins at $139.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $129.99, which is 35.0% below MSRP ($199.99).

2

Escalate directly with Amazon — The lowest price has dropped to $129.99, which is 35.0% below MSRP ($199.99).

Free 7-Day ReportTrack any product listing

Get a Free MAP & Buy Box Compliance Report for Your Product

Enter your product URL and MAP price. We will monitor 3P seller crowding, Buy Box shifts, and price erosion over the next 7 days and email you a comprehensive compliance report.

Track Your Product

Free