Categories/Moisturizers/Dr.Althea 147 Barrier Cream | Daily Skin Barrier Care | Deep Hydrating with Hyaluronic Acid & Ceramides | Korean Vegan Skincare for All Skin Types | 1.69 Fl Oz (Ver.2 - Pack of 1)

Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

at risk
amazon.comID B0GPPRTD32
Dr.Althea 147 Barrier Cream | Daily Skin Barrier Care | Deep Hydrating with Hyaluronic Acid & Ceramides | Korean Vegan Skincare for All Skin Types | 1.69 Fl Oz (Ver.2 - Pack of 1)

Dr.Althea 147 Barrier Cream | Daily Skin Barrier Care | Deep Hydrating with Hyaluronic Acid & Ceramides | Korean Vegan Skincare for All Skin Types | 1.69 Fl Oz (Ver.2 - Pack of 1)

Dr.Althea

The Dr.Althea 147 Barrier Cream | Daily Skin Barrier Care | Deep Hydrating with Hyaluronic Acid & Ceramides | Korean Vegan Skincare for All Skin Types | 1.69 Fl Oz (Ver.2 - Pack of 1) was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price ranged from $18.90 to $27.00 against an MSRP/MAP of $27.00. The product's pricing health is currently flagged as at risk.

Showing Results for Past 30 days
Last updated Jun 30, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$18.90

MAX PRICE ($)

$27.00

AVG PRICE ($)

$25.70

SEVERE EROSION

30.00%

MSRP/MAP ($)

$27.00

Price erosion from MSRP30.00% below MSRP
Jun 2, 2026Jun 30, 2026

The product is currently selling at $25.55, following a peak of $27.00 during the tracking period. Compared to its MSRP of $27.00, the current price reflects a minimal variance of 5.4% erosion.

Buy Box Distribution

Buy Box Share

2P100% · 29d

2P leads with 100% of Buy Box days

2P 4 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
2PDr.Althea· Top
New
$25.55
$1.45
27(93%)
5.37%
2PSunny Sky Ventures
New
$25.53
$1.47
2(7%)
5.44%
2PBrightStarWholesale
New
$27.00
+$0.00
0(0%)
0.00%
2PShop, Buy & Ship
New
$25.55
$1.45
0(0%)
5.37%
The Buy Box for Dr.Althea 147 Barrier Cream | Daily Skin Barrier Care | Deep Hydrating with Hyaluronic Acid & Ceramides | Korean Vegan Skincare for All Skin Types | 1.69 Fl Oz (Ver.2 - Pack of 1) is primarily held by Dr.Althea (2P) with a 93% share, winning the Buy Box for 27 out of 29 tracked days. Only 2 of 4 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $27.00

Peak Seller Pressure

4 sellers on Jun 19

Price held at $27.00

Price Trend

Eroding

Seller Proliferation

Stable

+0.04/day avg · +1 net

Peak +1 on 06/09

Buy-box price declined from $27.00 to $25.55 — a $1.45 drop over 29 days. Price opened right at MSRP ($27.00). Seller count peaked at 4 on 06/19 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.

Seller Churn and Influx

Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (4)
2PDr.Althea

29d · avg $25.73 · 27 Buy Box Wins · ↓ falling

2PSunny Sky Ventures

26d · avg $26.71 · 2 Buy Box Wins · ↓ falling

2PBrightStarWholesale

29d · avg $27.00 · 0 Buy Box Wins · stable

2PShop, Buy & Ship

12d · avg $30.40 · 0 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$8.10

Severe · 30.0% below MSRP

Severe erosion — floor is $8.10 (30.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Dr.Althea

2P · 27 wins · $25.55

Buy-box is controlled — Dr.Althea (2P) leads with 27 wins at $25.55, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $18.90, which is 30.0% below MSRP ($27.00).

2

Escalate directly with Amazon — The lowest price has dropped to $18.90, which is 30.0% below MSRP ($27.00).