Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

Eqqualberry
The EQQUALBERRY NAD+ Peptide Boosting Cream – NAD+ 5% & 13 Peptides Anti-Aging Korean Skincare Face & Body Cream | Firming & Lifting Pink Neck Cream for Sagging Skin (1.69 fl.oz / 50ml) was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price ranged from $18.99 to $25.99 against an MSRP/MAP of $25.99. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$18.99
MAX PRICE ($)
$25.99
AVG PRICE ($)
$23.71
SEVERE EROSION
26.93%
MSRP/MAP ($)
$25.99
The product is currently selling at $23.99, following a peak of $25.99 during the tracking period. Compared to its MSRP of $25.99, the current price reflects a minimal variance of 7.7% erosion.
Buy Box Share
2P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
2Pboosterskorea· Top | New | $25.99 +$0.00 | 28(97%) | 0.00% |
2PKKP MALL | New | $23.99 −$2.00 | 1(3%) | 7.70% |
3PSTAR OF ORIENT | New | $29.99 +$4.00 | 0(0%) | -15.39% |
Peak Seller Pressure
3 sellers on Jun 30
Price held at $23.99
Price Trend
Stable
Seller Proliferation
→ Stable
+0.07/day avg · +2 net
Peak +1 on 06/23
Buy-box price stayed between $18.99 and $25.99, largely stable over the period. It entered the period already $3.00 below MSRP ($25.99), before any crowding pressure arrived. Seller count peaked at 3 on 06/30 — adding +2 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period
Since Jun 30 · $23.997.7% below MAP · 1 Buy Box Wins
No sellers exited in recent period.
29d · avg $23.78 · 28 Buy Box Wins · ↑ rising
8d · avg $29.99 · 0 Buy Box Wins · stable
$7.00
Severe · 26.9% below MSRP
Severe erosion — floor is $7.00 (26.9%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
1 3P sellers
Controlled · +1 new
3P activity is limited to 1 seller — controlled with 1 new entrant recently.
boosterskorea
2P · 28 wins · $25.99
Buy-box is controlled — boosterskorea (2P) leads with 28 wins at $25.99, and 3P interference is minimal.
Immediate pricing intervention required — The lowest price has dropped to $18.99, which is 26.9% below MSRP ($25.99).
Escalate directly with Amazon — The lowest price has dropped to $18.99, which is 26.9% below MSRP ($25.99).