Categories/Moisturizers/L'Oreal Paris Revitalift Triple Power Anti-Aging Face Moisturizer, Pro Retinol, Hyaluronic Acid & Vitamin C to Reduce Wrinkles, Firm & Brighten Skin, 1.7 Oz

Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

critical
amazon.comID B008EKY8VK
L'Oreal Paris Revitalift Triple Power Anti-Aging Face Moisturizer, Pro Retinol, Hyaluronic Acid & Vitamin C to Reduce Wrinkles, Firm & Brighten Skin, 1.7 Oz

L'Oreal Paris Revitalift Triple Power Anti-Aging Face Moisturizer, Pro Retinol, Hyaluronic Acid & Vitamin C to Reduce Wrinkles, Firm & Brighten Skin, 1.7 Oz

L'Oreal Paris

The L'Oreal Paris Revitalift Triple Power Anti-Aging Face Moisturizer, Pro Retinol, Hyaluronic Acid & Vitamin C to Reduce Wrinkles, Firm & Brighten Skin, 1.7 Oz was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price ranged from $20.78 to $22.86 against an MSRP/MAP of $29.99. The product's pricing health is currently flagged as critical.

Showing Results for Past 30 days
Last updated Jun 30, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$20.78

MAX PRICE ($)

$22.86

AVG PRICE ($)

$21.57

SEVERE EROSION

30.71%

MSRP/MAP ($)

$29.99

Price erosion from MSRP30.71% below MSRP
Jun 2, 2026Jun 30, 2026

The product is currently selling at $21.50, following a peak of $22.86 during the tracking period. Compared to its MSRP of $29.99, the current price reflects a severe variance of 28.3% erosion.

Buy Box Distribution

Buy Box Share

1P3% · 1d
2P97% · 28d

2P leads with 97% of Buy Box days

1P 1 seller2P 10 sellers3P 12 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
2PWiki Deals· Top
New
$21.50
−$8.49
14(48%)
28.31%
2PTDF US
New
$21.50
−$8.49
6(21%)
28.31%
2PThe Perfect Deals
New
$21.50
−$8.49
5(17%)
28.31%
2PT&KProduction LLC
New
$22.50
−$7.49
3(10%)
24.97%
1PAmazon.com
New
$23.87
−$6.12
1(3%)
20.41%
2P346 Unlimited
New
$19.55
−$10.44
0(0%)
34.81%
2PAZBEAUTY
New
$22.99
−$7.00
0(0%)
23.34%
3PWooHooo LLC
New
$44.00
+$14.01
0(0%)
-46.72%
3PMyreliablemart
New
$25.87
−$4.12
0(0%)
13.74%
3PWisermerchant
New
$31.26
+$1.27
0(0%)
-4.23%
2PA+DEALS
New
$24.99
−$5.00
0(0%)
16.67%
3PGO SHOP INC
New
$25.70
−$4.29
0(0%)
14.30%
3Pepharmastore
New
$36.48
+$6.49
0(0%)
-21.64%
3Pcosmeticjoy
New
$14.41
−$15.58
0(0%)
51.95%
2PIntegrity Sales LLC
New
$20.80
−$9.19
0(0%)
30.64%
3PGoldenWay
New
$25.70
−$4.29
0(0%)
14.30%
3PVitabox
New
$29.36
−$0.63
0(0%)
2.10%
2PJN ONLINE STORE
New
$22.99
−$7.00
0(0%)
23.34%
3PCalifornia Distribution Inc
New
$21.75
−$8.24
0(0%)
27.48%
2PAmazon Resale
New
$11.15
−$18.84
0(0%)
62.82%
3PHey Pharma
New
$36.69
+$6.70
0(0%)
-22.34%
3PUS Best Choice
New
$18.89
−$11.10
0(0%)
37.01%
3PYes Cart Inc
New
$25.70
−$4.29
0(0%)
14.30%
The Buy Box for L'Oreal Paris Revitalift Triple Power Anti-Aging Face Moisturizer, Pro Retinol, Hyaluronic Acid & Vitamin C to Reduce Wrinkles, Firm & Brighten Skin, 1.7 Oz is primarily held by Wiki Deals (2P) with a 48% share, winning the Buy Box for 14 out of 29 tracked days. Only 5 of 23 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $29.99

Peak Seller Pressure

19 sellers on Jun 17

Price held at $22.50

Price Trend

Eroding

Seller Proliferation

→ Stable

0/day avg · 0 net

Peak +2 on 06/15

Buy-box price declined from $22.86 to $21.50 — a $1.36 drop over 29 days. It entered the period already $7.13 below MSRP ($29.99), before any crowding pressure arrived. Seller count peaked at 19 on 06/17 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller Churn and Influx

Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period

Watchlist

  • 1 persistent 3P seller actively cutting prices — driving ongoing erosion.
  • 8 sellers exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (8)
2PIntegrity Sales LLC

Last Jun 19 · $20.80 · 0 Buy Box Wins

2PAZBEAUTY

Last Jun 25 · $22.99 · 0 Buy Box Wins

3Pcosmeticjoy

Last Jun 12 · $14.41 · 0 Buy Box Wins

2PJN ONLINE STORE

Last Jun 18 · $22.99 · 0 Buy Box Wins

2P346 Unlimited

Last Jun 17 · $19.55 · 0 Buy Box Wins

2PA+DEALS

Last Jun 7 · $24.99 · 0 Buy Box Wins

2PAmazon Resale

Last Jun 17 · $11.15 · 0 Buy Box Wins

3PUS Best Choice

Last Jun 2 · $18.89 · 0 Buy Box Wins

Persistent (15)
2PWiki Deals

29d · avg $21.69 · 14 Buy Box Wins · ↓ falling

2PTDF US

29d · avg $22.03 · 6 Buy Box Wins · ↓ falling

2PThe Perfect Deals

11d · avg $21.72 · 5 Buy Box Wins · ↓ falling

2PT&KProduction LLC

29d · avg $22.81 · 3 Buy Box Wins · ↓ falling

1PAmazon.com

29d · avg $23.78 · 1 Buy Box Wins · stable

3PWisermerchant

29d · avg $31.24 · 0 Buy Box Wins · stable

3PMyreliablemart

29d · avg $25.97 · 0 Buy Box Wins · stable

3PVitabox

29d · avg $29.40 · 0 Buy Box Wins · stable

3PCalifornia Distribution Inc

29d · avg $21.75 · 0 Buy Box Wins · stable

3PHey Pharma

29d · avg $34.04 · 0 Buy Box Wins · ↑ rising

3PGO SHOP INC

29d · avg $24.72 · 0 Buy Box Wins · ↑ rising

3PYes Cart Inc

29d · avg $25.72 · 0 Buy Box Wins · stable

3Pepharmastore

29d · avg $36.37 · 0 Buy Box Wins · stable

3PWooHooo LLC

28d · avg $44.00 · 0 Buy Box Wins · stable

3PGoldenWay

28d · avg $25.91 · 0 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
critical
Price Erosion

$9.21

Severe · 30.7% below MSRP

Severe erosion — floor is $9.21 (30.7%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

12 3P sellers

Swarming · 8 exited

12 3P sellers are swarming this listing — heavily contested.

Buy Box

Wiki Deals

2P · 14 wins · $21.50

Buy-box is controlled — Wiki Deals (2P) leads with 14 wins at $21.50, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $20.78, which is 30.7% below MSRP ($29.99).

2

Audit distribution channels — 12 active 3P sellers detected, indicating widespread distribution issues.

3

Escalate directly with Amazon — The lowest price has dropped to $11.15, which is 30.7% below MSRP ($29.99).