Beauty > Skincare > Moisturizers > Face Moisturizers

Neutrogena
The Neutrogena Rapid Repair Retinol Face Moisturizer with SPF 30, Wrinkle Face Cream, 1 oz was tracked for 24 day(s). During this period, the Buybox price ranged between Buy box price was $21.97 against an MSRP/MAP of $30.87. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$21.97
MAX PRICE ($)
$21.97
AVG PRICE ($)
$21.97
SEVERE EROSION
28.83%
MSRP/MAP ($)
$30.87
The product is currently selling at $21.97, following a peak of $21.97 during the tracking period. Compared to its MSRP of $30.87, the current price reflects a severe variance of 28.8% erosion.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PWalmart.com· Top | New | $21.97 −$8.90 | 24(100%) | 28.83% |
3PHey Pharma | New | $31.36 +$0.49 | 0(0%) | -1.59% |
Peak Seller Pressure
2 sellers on Jun 2
Price Trend
Stable
Seller Proliferation
→ Stable
0/day avg · 0 net
Buy-box price held flat at $21.97 throughout the tracking period. It entered the period already $8.90 below MSRP ($30.87), before any crowding pressure arrived. Seller count peaked at 2 on 06/02 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jun 28 vs last 3 days of 24-day tracking period
No new sellers in recent period.
No sellers exited in recent period.
24d · avg $21.97 · 24 Buy Box Wins · stable
24d · avg $31.36 · 0 Buy Box Wins · stable
$8.90
Severe · 28.8% below MSRP
Severe erosion — floor is $8.90 (28.8%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
1 3P sellers
Controlled
3P activity is limited to 1 seller — controlled.
Walmart.com
1P · 24 wins · $21.97
Buy-box is controlled — Walmart.com (1P) leads with 24 wins at $21.97, and 3P interference is minimal.
Immediate pricing intervention required — The lowest price has dropped to $21.97, which is 28.8% below MSRP ($30.87).
Escalate directly with Walmart — The lowest price has dropped to $21.97, which is 28.8% below MSRP ($30.87).