Categories/Moisturizers/St. Ives Face Moisturizer Cream, Collagen and Elastin, Renewing Facial Moisturizer for Women, Paraben Free, Dermatologist Tested Daily Moisturizing for Dry Skin Cruelty Free, 10 oz

Beauty & Personal Care > Skin Care > Face > Creams & Moisturizers > Face Moisturizers

critical
amazon.comID B000UVZU1S
St. Ives Face Moisturizer Cream, Collagen and Elastin, Renewing Facial Moisturizer for Women, Paraben Free, Dermatologist Tested Daily Moisturizing for Dry Skin Cruelty Free, 10 oz

St. Ives Face Moisturizer Cream, Collagen and Elastin, Renewing Facial Moisturizer for Women, Paraben Free, Dermatologist Tested Daily Moisturizing for Dry Skin Cruelty Free, 10 oz

St. Ives

The St. Ives Face Moisturizer Cream, Collagen and Elastin, Renewing Facial Moisturizer for Women, Paraben Free, Dermatologist Tested Daily Moisturizing for Dry Skin Cruelty Free, 10 oz was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price was $7.29 against an MSRP/MAP of $7.29. The product's pricing health is currently flagged as critical.

Showing Results for Past 30 days
Last updated Jun 30, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$7.29

MAX PRICE ($)

$7.29

AVG PRICE ($)

$7.29

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$7.29

Price erosion from MSRP0.00% below MSRP
Jun 2, 2026Jun 30, 2026

The product is currently selling at $7.29, following a peak of $7.29 during the tracking period. Compared to its MSRP of $7.29, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 29d

1P leads with 100% of Buy Box days

1P 1 seller2P 4 sellers3P 12 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$7.29
+$0.00
29(100%)
0.00%
2PJohn's Great Goods
New
$8.67
+$1.38
0(0%)
-18.93%
2PPathway Products LLC
New
$7.00
−$0.29
0(0%)
3.98%
3PI Buy Direct
New
$11.67
+$4.38
0(0%)
-60.08%
3PWisermerchant
New
$14.14
+$6.85
0(0%)
-93.96%
3PMyreliablemart
New
$11.12
+$3.83
0(0%)
-52.54%
3PGO SHOP INC
New
$14.04
+$6.75
0(0%)
-92.59%
3PPremier Retail Solutions
New
$12.75
+$5.46
0(0%)
-74.90%
3PSurmonter Sales Inc
New
$15.00
+$7.71
0(0%)
-105.76%
2PgreenBulk
New
$8.49
+$1.20
0(0%)
-16.46%
2PRGM GROUP
New
$8.63
+$1.34
0(0%)
-18.38%
3PSellLogic
New
$15.32
+$8.03
0(0%)
-110.15%
3PRST Deals
New
$11.12
+$3.83
0(0%)
-52.54%
3POTCRx4u
New
$12.55
+$5.26
0(0%)
-72.15%
3Pgreat quality products...
New
$15.30
+$8.01
0(0%)
-109.88%
3PHey Pharma
New
$13.27
+$5.98
0(0%)
-82.03%
3PYes Cart Inc
New
$13.91
+$6.62
0(0%)
-90.81%
The Buy Box for St. Ives Face Moisturizer Cream, Collagen and Elastin, Renewing Facial Moisturizer for Women, Paraben Free, Dermatologist Tested Daily Moisturizing for Dry Skin Cruelty Free, 10 oz is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 29 out of 29 tracked days. Only 1 of 17 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $7.29

Peak Seller Pressure

17 sellers on Jun 13

Price held at $7.29

Price Trend

Stable

Seller Proliferation

→ Stable

+0.07/day avg · +2 net

Peak +5 on 06/13

Buy-box price held flat at $7.29 throughout the tracking period. Price opened right at MSRP ($7.29). Seller count peaked at 17 on 06/13 — adding +2 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period

Watchlist

  • 2 persistent 3P sellers actively cutting prices — driving ongoing erosion.
  • 5 sellers exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (5)
3PPremier Retail Solutions

Last Jun 23 · $12.75 · 0 Buy Box Wins

2PPathway Products LLC

Last Jun 24 · $7.00 · 0 Buy Box Wins

2PJohn's Great Goods

Last Jun 14 · $8.67 · 0 Buy Box Wins

2PRGM GROUP

Last Jun 14 · $8.63 · 0 Buy Box Wins

2PgreenBulk

Last Jun 13 · $8.49 · 0 Buy Box Wins

Persistent (12)
1PAmazon.com

29d · avg $7.29 · 29 Buy Box Wins · stable

3PRST Deals

29d · avg $11.16 · 0 Buy Box Wins · stable

3PI Buy Direct

29d · avg $12.16 · 0 Buy Box Wins · ↓ falling

3PWisermerchant

29d · avg $12.54 · 0 Buy Box Wins · stable

3PMyreliablemart

29d · avg $10.82 · 0 Buy Box Wins · ↑ rising

3PHey Pharma

29d · avg $13.51 · 0 Buy Box Wins · ↓ falling

3PGO SHOP INC

29d · avg $14.44 · 0 Buy Box Wins · stable

3PYes Cart Inc

29d · avg $14.26 · 0 Buy Box Wins · stable

3PSurmonter Sales Inc

28d · avg $15.00 · 0 Buy Box Wins · stable

3PSellLogic

28d · avg $14.91 · 0 Buy Box Wins · ↑ rising

3POTCRx4u

21d · avg $13.22 · 0 Buy Box Wins · ↑ rising

3Pgreat quality products...

7d · avg $14.94 · 0 Buy Box Wins · ↑ rising

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
critical
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

12 3P sellers

Swarming · 5 exited

12 3P sellers are swarming this listing — heavily contested.

Buy Box

Amazon.com

1P · 29 wins · $7.29

Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $7.29, and 3P interference is minimal.

Recommended Actions
1

Audit distribution channels — 12 active 3P sellers detected, indicating widespread distribution issues.

2

Escalate directly with Amazon — The lowest price has dropped to $0.00, which is 0.0% below MSRP ($7.29).