Buy-box price is 8.5% below MSRP and a 1P seller controls the listing
The DOVE MEN + CARE 3 in 1 Bar Cleanser for Body, Face, and Shaving Extra Fresh Body and Facial Cleanser More Moisturizing Than Bar Soap to Clean and Hydrate Skin 3.75 Ounce (Pack of 8) was tracked for 29 day(s). During this period, the Buy Box price was $12.97 against an MSRP/MAP of $14.18. The product's pricing health is currently flagged as at risk.
Price Overview
FLOOR PRICE ($)
$12.97
MAX PRICE ($)
$12.97
AVG PRICE ($)
$12.97
EROSION (%)
8.53%
MSRP/MAP ($)
$14.18
The product held steady at $12.97 throughout the tracking period. Compared to its MSRP of $14.18, the floor price reflects a minimal variance of 8.53% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $12.97 −$1.21 below MSRP | 27d (93%) | 8.53% |
3PWhole Premium Store | New | $26.49 +$12.31 above MSRP | 0d (0%) | -86.81% |
3PLB's Ecommerce | New | $18.88 +$4.70 above MSRP | 0d (0%) | -33.15% |
3PMERCHANT SERVICES | New | $23.99 +$9.81 above MSRP | 0d (0%) | -69.18% |
3PBe-Zone | New | $26.50 +$12.32 above MSRP | 0d (0%) | -86.88% |
3PCLOSEOUT DISTRIBUTION DIRECT | New | $19.99 +$5.81 above MSRP | 0d (0%) | -40.97% |
3PPrice Point Leader | New | $19.92 +$5.74 above MSRP | 0d (0%) | -40.48% |
3P⭐TREASURE HUNTZ INC™⭐ | New | $11.99 −$2.19 below MSRP | 0d (0%) | 15.44% |
The Buy Box for DOVE MEN + CARE 3 in 1 Bar Cleanser for Body, Face, and Shaving Extra Fresh Body and Facial Cleanser More Moisturizing Than Bar Soap to Clean and Hydrate Skin 3.75 Ounce (Pack of 8) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 27 out of 29 tracked days. Only 1 of 8 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price held flat at $12.97 throughout the tracking period. It entered the period already $1.21 below MSRP ($14.18), before any crowding pressure arrived. Seller count peaked at 8 on 09/10 — adding +1 net seller over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Sep 28 vs last 3 days of 29-day tracking period
2 persistent 3P sellers actively cutting prices — driving ongoing erosion.
1 3P seller exited the listing — channel cleanup signal.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
at risk$1.21
Moderate erosion — floor price is $1.21 (8.5%) below MSRP and slipping.
7 3P Sellers
7 3P sellers are swarming this listing — heavily contested.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 27 wins at $12.97, and 3P interference is minimal.
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