Buy-box price is 12.2% below MSRP and a 2P seller controls the listing

The Dr. Squatch Natural Men’s Deodorant – Aluminum Free Natural Deodorant Men with Charcoal & Postbiotics for 72-Hour Odor Protection – Fresh Falls, 2.65oz Stick (3-Pack) was tracked for 29 day(s). During this period, the Buy Box price ranged from $32.91 to $37.50 against an MSRP/MAP of $37.50. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$32.91
MAX PRICE ($)
$37.50
AVG PRICE ($)
$33.10
EROSION (%)
12.24%
MSRP/MAP ($)
$37.50
The product hit a low of $32.91, following a peak of $37.50 during the tracking period. Compared to its MSRP of $37.50, the floor price reflects a moderate variance of 12.24% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PDr. Squatch· Top | New | $32.91 −$4.59 below MSRP | 24d (83%) | 12.24% |
The Buy Box for Dr. Squatch Natural Men’s Deodorant – Aluminum Free Natural Deodorant Men with Charcoal & Postbiotics for 72-Hour Odor Protection – Fresh Falls, 2.65oz Stick (3-Pack) is primarily held by Dr. Squatch (2P) with a 100% share, winning the Buy Box for 24 out of 29 tracked days.
Buy-box price stayed between $32.91 and $37.50, largely stable over the period. It entered the period already $4.59 below MSRP ($37.50), before any crowding pressure arrived. Seller count peaked at 1 on 09/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Sep 28 vs last 3 days of 29-day tracking period
No new sellers in recent period
No sellers exited in recent period
$4.59
Significant erosion — floor is $4.59 (12.2%) below MSRP; the pricing anchor is under real pressure.
Clean Channel
No 3P sellers detected — the channel is clean.
Dr. Squatch
Buy-box is controlled — Dr. Squatch (2P) leads with 24 wins at $32.91, and 3P interference is minimal.
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