Buy-box price is 30.0% below MSRP and a 2P seller controls the listing

The 21V Cordless Drill Set with 2 Batteries, 3/8" Keyless Chuck was tracked for 21 day(s). During this period, the Buy Box price was $27.99 against an MSRP/MAP of $39.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$27.99
MAX PRICE ($)
$27.99
AVG PRICE ($)
$27.99
EROSION (%)
30.01%
MSRP/MAP ($)
$39.99
The product held steady at $27.99 throughout the tracking period. Compared to its MSRP of $39.99, the floor price reflects a severe variance of 30.01% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PCiviland· Top | New | $27.99 −$12.00 below MSRP | 21d (100%) | 30.01% |
2PBaokaler | New | $32.96 −$7.03 below MSRP | 0d (0%) | 17.58% |
3PE commerce Giant | New | $36.99 −$3.00 below MSRP | 0d (0%) | 7.50% |
3Pconhome | New | $55.99 +$16.00 above MSRP | 0d (0%) | -40.01% |
3PElectronicstar | New | $29.69 −$10.30 below MSRP | 0d (0%) | 25.76% |
The Buy Box for 21V Cordless Drill Set with 2 Batteries, 3/8" Keyless Chuck is primarily held by Civiland (2P) with a 100% share, winning the Buy Box for 21 out of 21 tracked days. Only 1 of 5 total sellers have won the Buy Box.
Buy-box price held flat at $27.99 throughout the tracking period. It entered the period already $12.00 below MSRP ($39.99), before any crowding pressure arrived. Seller count peaked at 5 on 09/09 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Sep 28 vs last 3 days of 21-day tracking period
No new sellers in recent period
No sellers exited in recent period
$12.00
Severe erosion — floor is $12.00 (30.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure.
Civiland
Buy-box is controlled — Civiland (2P) leads with 21 wins at $27.99, and 3P interference is minimal.
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