Categories/Power Drills/BLACK+DECKER 12V MAX Cordless Drill/Driver, Battery and Charger Included (BDCDD12C)

Tools & Home Improvement > Power & Hand Tools > Power Tools > Drills > Drill Drivers

critical
amazon.comID B0111N8L7I
BLACK+DECKER 12V MAX Cordless Drill/Driver, Battery and Charger Included (BDCDD12C)

BLACK+DECKER 12V MAX Cordless Drill/Driver, Battery and Charger Included (BDCDD12C)

Black+Decker

The BLACK+DECKER 12V MAX Cordless Drill/Driver, Battery and Charger Included (BDCDD12C) was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $31.71 to $56.19 against an MSRP/MAP of $56.19. The product's pricing health is currently flagged as critical.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$31.71

MAX PRICE ($)

$56.19

AVG PRICE ($)

$36.68

SEVERE EROSION

43.57%

MSRP/MAP ($)

$56.19

Price erosion from MSRP43.57% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $34.99, following a peak of $56.19 during the tracking period. Compared to its MSRP of $56.19, the current price reflects a severe variance of 37.7% erosion.

Buy Box Distribution

Buy Box Share

1P77% · 20d
2P19% · 5d
3P4% · 1d

1P leads with 77% of Buy Box days

1P 1 seller2P 2 sellers3P 11 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$34.99
−$21.20
20(65%)
37.73%
2PAmazon Resale
New
$33.24
−$22.95
3(10%)
40.84%
2PTheHardwareSource
New
$34.57
−$21.62
2(6%)
38.48%
3PWhole Premium Store
New
$57.03
+$0.84
1(3%)
-1.49%
3PAmerican Tool Supply
New
$84.55
+$28.36
0(0%)
-50.47%
3PMidwest.USA
New
$43.95
−$12.24
0(0%)
21.78%
3PBedi Distribution
New
$45.30
−$10.89
0(0%)
19.38%
3PSGHP
New
$73.15
+$16.96
0(0%)
-30.18%
3PPlumberStock
New
$56.60
+$0.41
0(0%)
-0.73%
3PThe Factory Depot
New
$68.14
+$11.95
0(0%)
-21.27%
3PDK Hardware Supply
New
$61.03
+$4.84
0(0%)
-8.61%
3Probshotdealsdotcom
New
$54.00
−$2.19
0(0%)
3.90%
3Pmaxwell supply llc
New
$36.99
−$19.20
0(0%)
34.17%
3PDiddly Deals
New
$55.84
−$0.35
0(0%)
0.62%
The Buy Box for BLACK+DECKER 12V MAX Cordless Drill/Driver, Battery and Charger Included (BDCDD12C) is primarily held by Amazon.com (1P) with a 77% share, winning the Buy Box for 20 out of 31 tracked days. Only 4 of 14 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $56.19

Peak Seller Pressure

13 sellers on Jul 24

Price held at $34.99

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Peak +1 on 07/04

Buy-box price stayed between $31.71 and $56.19, largely stable over the period. It entered the period already $21.20 below MSRP ($56.19), before any crowding pressure arrived. Seller count peaked at 13 on 07/24 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 3 persistent 3P sellers actively cutting prices — driving ongoing erosion.
  • 1 seller exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (1)
3PAmerican Tool Supply

Last Jul 15 · $84.55 · 0 Buy Box Wins

Persistent (13)
1PAmazon.com

21d · avg $34.99 · 20 Buy Box Wins · stable

2PAmazon Resale

27d · avg $33.98 · 3 Buy Box Wins · stable

2PTheHardwareSource

17d · avg $38.80 · 2 Buy Box Wins · stable

3PWhole Premium Store

31d · avg $57.79 · 1 Buy Box Wins · ↓ falling

3PBedi Distribution

31d · avg $45.30 · 0 Buy Box Wins · stable

3PSGHP

31d · avg $73.15 · 0 Buy Box Wins · stable

3Pmaxwell supply llc

31d · avg $36.99 · 0 Buy Box Wins · stable

3PThe Factory Depot

31d · avg $73.29 · 0 Buy Box Wins · stable

3Probshotdealsdotcom

30d · avg $54.00 · 0 Buy Box Wins · stable

3PMidwest.USA

26d · avg $43.95 · 0 Buy Box Wins · stable

3PPlumberStock

23d · avg $61.07 · 0 Buy Box Wins · ↓ falling

3PDK Hardware Supply

20d · avg $61.03 · 0 Buy Box Wins · stable

3PDiddly Deals

15d · avg $55.99 · 0 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
critical
Price Erosion

$24.48

Severe · 43.6% below MSRP

Severe erosion — floor is $24.48 (43.6%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

11 3P sellers

Swarming · 1 exited

11 3P sellers are swarming this listing — heavily contested.

Buy Box

Amazon.com

1P · 20 wins · $34.99

Buy-box is controlled — Amazon.com (1P) leads with 20 wins at $34.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $31.71, which is 43.6% below MSRP ($56.19).

2

Audit distribution channels — 11 active 3P sellers detected, indicating widespread distribution issues.

3

Prioritise enforcement action against Whole Premium Store, the highest-frequency 3P buy-box winner.

4

Escalate directly with Amazon — The lowest price has dropped to $31.71, which is 43.6% below MSRP ($56.19).