Buy-box price is 44.1% below MSRP and a 2P seller controls the listing

The Deli 12V Max Lithium-Ion Cordless Impact Drill Driver Set, Electric Screwdriver Driver Tool Kit, 3/8" Keyless Chuck was tracked for 30 day(s). During this period, the Buy Box price ranged from $16.19 to $19.99 against an MSRP/MAP of $28.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$16.19
MAX PRICE ($)
$19.99
AVG PRICE ($)
$18.49
EROSION (%)
44.15%
MSRP/MAP ($)
$28.99
The product hit a low of $16.19, following a peak of $19.99 during the tracking period. Compared to its MSRP of $28.99, the floor price reflects a severe variance of 44.15% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PDeli OfficeSupplies· Top | New | $16.19 −$12.80 below MSRP | 30d (100%) | 44.15% |
The Buy Box for Deli 12V Max Lithium-Ion Cordless Impact Drill Driver Set, Electric Screwdriver Driver Tool Kit, 3/8" Keyless Chuck is primarily held by Deli OfficeSupplies (2P) with a 100% share, winning the Buy Box for 30 out of 30 tracked days.
Buy-box price declined from $19.99 to $16.19 — a $3.80 drop over 30 days. It entered the period already $9.00 below MSRP ($28.99), before any crowding pressure arrived. Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
No new sellers in recent period
No sellers exited in recent period
$12.80
Severe erosion — floor is $12.80 (44.1%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
Clean Channel
No 3P sellers detected — the channel is clean.
Deli OfficeSupplies
Buy-box is controlled — Deli OfficeSupplies (2P) leads with 30 wins at $16.19, and 3P interference is minimal.
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