Buy-box price is 44.5% below MSRP and a 2P seller controls the listing

The PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck was tracked for 30 day(s). During this period, the Buy Box price ranged from $19.99 to $24.99 against an MSRP/MAP of $36.00. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$19.99
MAX PRICE ($)
$24.99
AVG PRICE ($)
$21.32
EROSION (%)
44.47%
MSRP/MAP ($)
$36.00
The product hit a low of $19.99, following a peak of $24.99 during the tracking period. Compared to its MSRP of $36.00, the floor price reflects a severe variance of 44.47% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2PDechuang cordless Tools· Top | New | $24.99 −$11.01 below MSRP | 26d (87%) | 30.58% |
3PDechuang cordless Tools· Top | New | $24.99 −$11.01 below MSRP | 4d (13%) | 30.58% |
The Buy Box for PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck is primarily held by Dechuang cordless Tools (2P) with a 87% share, winning the Buy Box for 26 out of 30 tracked days. All 2 of 2 total sellers have won the Buy Box.
Buy-box price fell to a floor of $19.99 before recovering to $24.99. It entered the period already $16.01 below MSRP ($36.00), before any crowding pressure arrived. Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
No new sellers in recent period
No sellers exited in recent period
$16.01
Severe erosion — floor is $16.01 (44.5%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
1 3P Seller
3P activity is limited to 1 seller — controlled.
Dechuang cordless Tools
3P sellers win the buy box 13.3% of the time; Dechuang cordless Tools leads with 4 days at $24.99 (30.6% below MAP) — worsening.
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