Categories/Power Drills/PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck
critical

Buy-box price is 48.4% below MSRP and a 3P seller controls the listing

PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck

PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck

Pulituo·
ID 16566965058

The PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck was tracked for 21 day(s). During this period, the Buy Box price ranged from $18.59 to $24.99 against an MSRP/MAP of $36.00. The product's pricing health is currently flagged as critical.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$18.59

MAX PRICE ($)

$24.99

AVG PRICE ($)

$22.86

EROSION (%)

48.36%

MSRP/MAP ($)

$36.00

Price erosion from MSRP
Severe48.36% below MSRP
MinimalModerateSevere

The product hit a low of $18.59, following a peak of $24.99 during the tracking period. Compared to its MSRP of $36.00, the floor price reflects a severe variance of 48.36% erosion.

Tracking window: Sep 9, 2026 – Sep 30, 2026

Buy box distribution

52%3P
2P · 1 seller, 48% share3P · 1 seller, 52% share
Sellers won
2 of 2tracked sellers
Changed hands
1 timeover 21 days
SellerConditionPrice vs MSRPBuy box daysErosion
3PDechuang cordless Tools· Top
New
$24.99
−$11.01 below MSRP
11d (52%)
30.58%
2PDechuang cordless Tools· Top
New
$18.59
−$17.41 below MSRP
10d (48%)
48.36%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for PULITUO 12V Cordless Power Drill Set with Battery and Charger, 3/8" Keyless Chuck is primarily held by Dechuang cordless Tools (3P) with a 52% share, winning the Buy Box for 11 out of 21 tracked days. All 2 of 2 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $36.00
Peak seller pressure1 seller on Sep 9Highest count during tracking window
Price impact at peak−$11.01$36.00 → $24.99
Price trendStableBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price stayed between $18.59 and $24.99, largely stable over the period. It entered the period already $11.01 below MSRP ($36.00), before any crowding pressure arrived. Seller count peaked at 1 on 09/09 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 21-day tracking period

1 seller exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (1)
Persistent (1)

Key Findings

critical
Price Erosion

$17.41

Severe48.4% below MSRP

Severe erosion — floor is $17.41 (48.4%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P Seller

Controlled1 exited

3P activity is limited to 1 seller — controlled, though 1 have since exited.

Buy Box

Dechuang cordless Tools

Hijacked3P · 11 wins

Dechuang cordless Tools (3P) dominates the buy box with 11 wins at $24.99, 30.6% below MAP — and escalating.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $18.59, which is 48.4% below MSRP ($36.00).

2

Monitor buy-box ownership daily — 3P sellers captured 52.4% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against Dechuang cordless Tools, the highest-frequency 3P buy-box winner.

4

Escalate directly with Walmart — The lowest price has dropped to $18.59, which is 48.4% below MSRP ($36.00).

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