Buy-box price is 9.0% below MSRP and a 2P seller controls the listing

The Ryobi ONE+ Cordless 18V 1/2" Drill/Driver PCL206(Tool Only/Bulk Packaged)" was tracked for 30 day(s). During this period, the Buy Box price ranged from $46.97 to $51.64 against an MSRP/MAP of $51.64. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$46.97
MAX PRICE ($)
$51.64
AVG PRICE ($)
$49.40
EROSION (%)
9.04%
MSRP/MAP ($)
$51.64
The product hit a low of $46.97, following a peak of $51.64 during the tracking period. Compared to its MSRP of $51.64, the floor price reflects a minimal variance of 9.04% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
2Plator sales group· Top | New | $48.99 −$2.65 below MSRP | 13d (43%) | 5.13% |
2PDistribution Central | New | $48.00 −$3.64 below MSRP | 8d (27%) | 7.05% |
2PQuick fast shipping | New | $52.00 +$0.36 above MSRP | 7d (23%) | -0.70% |
3PAsher's Goods | New | $49.25 −$2.39 below MSRP | 1d (3%) | 4.63% |
3PS SELLER LLC | New | $46.97 −$4.67 below MSRP | 1d (3%) | 9.04% |
3PS&G MARKET | New | $59.99 +$8.35 above MSRP | 0d (0%) | -16.17% |
3PJLC PRO | New | $51.64 at MSRP | 0d (0%) | 0.00% |
2PS&G MARKET | New | $59.99 +$8.35 above MSRP | 0d (0%) | -16.17% |
3PMidwest Tool Company | New | $52.99 +$1.35 above MSRP | 0d (0%) | -2.61% |
The Buy Box for Ryobi ONE+ Cordless 18V 1/2" Drill/Driver PCL206(Tool Only/Bulk Packaged)" is primarily held by lator sales group (2P) with a 43% share, winning the Buy Box for 13 out of 30 tracked days. Only 5 of 9 total sellers have won the Buy Box.
Buy-box price stayed between $46.97 and $51.64, largely stable over the period. It entered the period already $2.24 below MSRP ($51.64), before any crowding pressure arrived. Seller count peaked at 6 on 07/14 — adding +2 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period
2 3P sellers exited the listing — channel cleanup signal.
3 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$4.67
Moderate erosion — floor price is $4.67 (9.0%) below MSRP and slipping.
5 3P Sellers
5 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
lator sales group
Buy-box is controlled — lator sales group (2P) leads with 13 wins at $48.99, and 3P interference is minimal.
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