Categories/Printers/Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black
critical

Buy-box price is 35.2% below MSRP and a 3P seller controls the listing

Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black

Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black

Canon·
ID 492891834

The Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black was tracked for 30 day(s). During this period, the Buy Box price ranged from $69.99 to $107.99 against an MSRP/MAP of $107.99. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$69.99

MAX PRICE ($)

$107.99

AVG PRICE ($)

$74.01

EROSION (%)

35.19%

MSRP/MAP ($)

$107.99

Price erosion from MSRP
Severe35.19% below MSRP
MinimalModerateSevere

The product hit a low of $69.99, following a peak of $107.99 during the tracking period. Compared to its MSRP of $107.99, the floor price reflects a severe variance of 35.19% erosion.

Tracking window: Jul 1, 2026 – Jul 31, 2026

Buy box distribution

97%3P
1P · 1 seller, 3% share3P · 3 sellers, 97% share
Sellers won
3 of 4tracked sellers
Changed hands
5 timesover 30 days
SellerConditionPrice vs MSRPBuy box daysErosion
3PStaples· Top
New
$69.99
−$38.00 below MSRP
21d (70%)
35.19%
3PAdorama
New
$120.09
+$12.10 above MSRP
8d (27%)
-11.20%
1PWalmart.com
New
$99.00
−$8.99 below MSRP
1d (3%)
8.32%
3P24/7 Toner
New
$107.99
at MSRP
0d (0%)
0.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black is primarily held by Staples (3P) with a 70% share, winning the Buy Box for 21 out of 30 tracked days. Only 3 of 4 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $107.99
Peak seller pressure4 sellers on Jul 1Highest count during tracking window
Price impact at peak−$28.00$107.99 → $79.99
Price trendErodingBased on trailing 30 days
Seller proliferation↓ Decreasing-0.1/day avg · -2 net

Buy-box price declined from $79.99 to $69.99 — a $10.00 drop over 30 days. It entered the period already $28.00 below MSRP ($107.99), before any crowding pressure arrived. Seller count peaked at 4 on 07/01, easing off since — adding -2 net sellers over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

1 persistent 3P seller actively cutting prices — driving ongoing erosion.

1 3P seller exited the listing — channel cleanup signal.

2 sellers exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (2)
Persistent (2)

Key Findings

critical
Price Erosion

$38.00

Severe35.2% below MSRP

Severe erosion — floor is $38.00 (35.2%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

3 3P Sellers

Crowded2 exited

3 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.

Buy Box

Staples

Hijacked3P · 21 wins

Staples (3P) dominates the buy box with 21 wins at $69.99, 35.2% below MAP — and escalating.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $69.99, which is 35.2% below MSRP ($107.99).

2

Monitor buy-box ownership daily — 3P sellers captured 96.7% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against Staples, the highest-frequency 3P buy-box winner.

4

Escalate directly with Walmart — The lowest price has dropped to $69.99, which is 35.2% below MSRP ($107.99).

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