Buy-box price is 28.3% below MSRP and a 3P seller controls the listing
Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black
The Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black was tracked for 22 day(s). During this period, the Buy Box price ranged from $71.69 to $99.99 against an MSRP/MAP of $99.99. The product's pricing health is currently flagged as at risk.
Price Overview
FLOOR PRICE ($)
$71.69
MAX PRICE ($)
$99.99
AVG PRICE ($)
$82.95
EROSION (%)
28.30%
MSRP/MAP ($)
$99.99
The product hit a low of $71.69, following a peak of $99.99 during the tracking period. Compared to its MSRP of $99.99, the floor price reflects a severe variance of 28.30% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
3PAdorama· Top | New | $71.69 −$28.30 below MSRP | 13d (59%) | 28.30% |
1PWalmart.com | New | $99.00 −$0.99 below MSRP | 9d (41%) | 0.99% |
3PStaples | New | $107.99 +$8.00 above MSRP | 0d (0%) | -8.00% |
3PWalmart | New | $78.00 −$21.99 below MSRP | 0d (0%) | 21.99% |
The Buy Box for Canon PIXMA TR4720 Wireless Inkjet All-in-One Printer Black is primarily held by Adorama (3P) with a 59% share, winning the Buy Box for 13 out of 22 tracked days. Only 2 of 4 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price declined from $99.00 to $71.69 — a $27.31 drop over 22 days. It entered the period already $0.99 below MSRP ($99.99), before any crowding pressure arrived. Seller count peaked at 4 on 09/18 — adding +2 net sellers over the full period. Seller count has held steady even as prices shifted.
Seller churn and influx
Comparing sellers before Sep 28 vs last 3 days of 22-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
No new sellers in recent period
No sellers exited in recent period
Key Findings
at risk$28.30
Severe erosion — floor is $28.30 (28.3%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure.
Adorama
Adorama (3P) dominates the buy box with 13 wins at $71.69, 28.3% below MAP — and escalating.
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