Buy-box price is 32.2% below MSRP and a 1P seller controls the listing

The Canon PIXMA TS3720 Wireless All-in-One Printer for Basic Home Printing, White was tracked for 31 day(s). During this period, the Buy Box price ranged from $59.00 to $76.50 against an MSRP/MAP of $86.99. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$59.00
MAX PRICE ($)
$76.50
AVG PRICE ($)
$66.84
EROSION (%)
32.18%
MSRP/MAP ($)
$86.99
The product hit a low of $59.00, following a peak of $76.50 during the tracking period. Compared to its MSRP of $86.99, the floor price reflects a severe variance of 32.18% erosion.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $59.00 −$27.99 below MSRP | 7d (23%) | 32.18% |
3PSAVEABIZ | New | $76.50 −$10.49 below MSRP | 3d (10%) | 12.06% |
3PTech for Less | New | $84.49 −$2.50 below MSRP | 2d (6%) | 2.87% |
3PTriplenet Pricing INC | New | $86.12 −$0.87 below MSRP | 1d (3%) | 1.00% |
3PBeachAudio | New | $101.81 +$14.82 above MSRP | 0d (0%) | -17.04% |
3PSaveCentral | New | $84.91 −$2.08 below MSRP | 0d (0%) | 2.39% |
3PSpaceBound | New | $86.99 at MSRP | 0d (0%) | 0.00% |
3PeCOMMERCEBUSINESSPRIME | New | $112.99 +$26.00 above MSRP | 0d (0%) | -29.89% |
3PAdorama | New | $59.00 −$27.99 below MSRP | 0d (0%) | 32.18% |
3PProvantage LLC | New | $112.93 +$25.94 above MSRP | 0d (0%) | -29.82% |
3PUnique Photo, Inc. | New | $99.00 +$12.01 above MSRP | 0d (0%) | -13.81% |
3PPCNation | New | $78.40 −$8.59 below MSRP | 0d (0%) | 9.87% |
3PRed_Carpet | New | $86.99 at MSRP | 0d (0%) | 0.00% |
The Buy Box for Canon PIXMA TS3720 Wireless All-in-One Printer for Basic Home Printing, White is primarily held by Amazon.com (1P) with a 54% share, winning the Buy Box for 7 out of 31 tracked days. Only 4 of 13 total sellers have won the Buy Box.
Buy-box price declined from $76.50 to $59.00 — a $17.50 drop over 31 days. It entered the period already $10.49 below MSRP ($86.99), before any crowding pressure arrived. Seller count peaked at 11 on 07/24 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
3 3P sellers exited the listing — channel cleanup signal.
3 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$27.99
Severe erosion — floor is $27.99 (32.2%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
12 3P Sellers
12 3P sellers are swarming this listing — heavily contested.
Amazon.com
Amazon.com (1P) dominates the buy box with 7 wins at $59.00, 32.2% below MAP — though pressure is easing.
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