Categories/Printers/Epson® EcoTank ET-2400 Wireless Inkjet All-In-One Cartridge-Free Supertank Color Printer
critical

Buy-box price is 16.3% below MSRP and a 1P seller controls the listing

Epson® EcoTank ET-2400 Wireless Inkjet All-In-One Cartridge-Free Supertank Color Printer

Epson® EcoTank ET-2400 Wireless Inkjet All-In-One Cartridge-Free Supertank Color Printer

Epson·
ID B0BM9BFLMX

The Epson® EcoTank ET-2400 Wireless Inkjet All-In-One Cartridge-Free Supertank Color Printer was tracked for 31 day(s). During this period, the Buy Box price ranged from $159.00 to $189.99 against an MSRP/MAP of $189.99. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$159.00

MAX PRICE ($)

$189.99

AVG PRICE ($)

$171.52

EROSION (%)

16.31%

MSRP/MAP ($)

$189.99

Price erosion from MSRP
Moderate16.31% below MSRP
MinimalModerateSevere

The product hit a low of $159.00, following a peak of $189.99 during the tracking period. Compared to its MSRP of $189.99, the floor price reflects a moderate variance of 16.31% erosion.

Tracking window: Jul 1, 2026Jul 31, 2026

Buy box distribution

84%1P
1P · 1 seller, 84% share2P · 1 seller, 0% share3P · 17 sellers, 10% share
Sellers won
4 of 19tracked sellers
Changed hands
5 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$159.00
−$30.99 below MSRP
26d (84%)
16.31%
3PEDWOLA LLC
New
$171.49
−$18.50 below MSRP
1d (3%)
9.74%
3PRetail_Bandits
New
$170.99
−$19.00 below MSRP
1d (3%)
10.00%
3PBrooks Pallets Finds
New
$172.98
−$17.01 below MSRP
1d (3%)
8.95%
3PShipped Your Pants LLC
New
$169.99
−$20.00 below MSRP
0d (0%)
10.53%
3Pw00l10
New
$188.00
−$1.99 below MSRP
0d (0%)
1.05%
2PIris1516
New
$189.99
at MSRP
0d (0%)
0.00%
3PServer Technology
New
$199.90
+$9.91 above MSRP
0d (0%)
-5.22%
3PKC Ecom
New
$177.95
−$12.04 below MSRP
0d (0%)
6.34%
3PG & S Global Sales, Inc
New
$261.03
+$71.04 above MSRP
0d (0%)
-37.39%
3PTriplenet Pricing INC
New
$305.68
+$115.69 above MSRP
0d (0%)
-60.89%
3Pamazinoutlet
New
$199.90
+$9.91 above MSRP
0d (0%)
-5.22%
3PZen Commerce
New
$179.97
−$10.02 below MSRP
0d (0%)
5.27%
3PSilmarils (Serial Number Recorded)
New
$235.00
+$45.01 above MSRP
0d (0%)
-23.69%
3P24-7-Store
New
$159.99
−$30.00 below MSRP
0d (0%)
15.79%
3PDealsAdvantage ( All order will record S/N )
New
$186.99
−$3.00 below MSRP
0d (0%)
1.58%
3PAmerican Bazaar Shop
New
$281.35
+$91.36 above MSRP
0d (0%)
-48.09%
3PSunrise Electronics from West (S/N Recorded)
New
$157.42
−$32.57 below MSRP
0d (0%)
17.14%
3PWhole Premium Store
New
$239.24
+$49.25 above MSRP
0d (0%)
-25.92%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Epson® EcoTank ET-2400 Wireless Inkjet All-In-One Cartridge-Free Supertank Color Printer is primarily held by Amazon.com (1P) with a 90% share, winning the Buy Box for 26 out of 31 tracked days. Only 4 of 19 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $189.99
Peak seller pressure15 sellers on Jul 24Highest count during tracking window
Price impact at peak−$17.01$189.99$172.98
Price trendErodingBased on trailing 30 days
Seller proliferation↑ Increasing+0.1/day avg · +3 net

Buy-box price declined from $189.99 to $159.00 — a $30.99 drop over 31 days. Price opened right at MSRP ($189.99). Seller count peaked at 15 on 07/24 — adding +3 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

3 persistent 3P sellers actively cutting prices — driving ongoing erosion.

5 3P sellers exited the listing — channel cleanup signal.

New entrants (1)
Exited (5)
Persistent (13)

Key Findings

critical
Price Erosion

$30.99

Significant16.3% below MSRP

Significant erosion — floor is $30.99 (16.3%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

17 3P Sellers

Swarming+1 new · 5 exited

17 3P sellers are swarming this listing, 1 new in the recent period — heavily contested.

Buy Box

Amazon.com

Contested1P · 26 wins

3P sellers win the buy box 10.3% of the time; EDWOLA LLC leads with 1 days at $171.49 (9.7% below MAP) — worsening.

Recommended Actions
1

Audit distribution channels — 17 active 3P sellers detected, indicating widespread distribution issues.

2

Monitor buy-box ownership daily — 3P sellers captured 10.3% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against Brooks Pallets Finds, the highest-frequency 3P buy-box winner.

4

Identify sellers below MAP — The lowest price has dropped to $159.00, which is 16.3% below MSRP ($189.99).

5

Escalate directly with Amazon — The lowest price has dropped to $157.42, which is 16.3% below MSRP ($189.99).

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