Categories/Printers/HP DeskJet 4255e Wireless All-in-One Color Inkjet Printer, Scanner, Copier, Best-for-home, 3 month Instant Ink trial included. This printer is only 2.4 ghz capable. AI-enabled (588S6A)
at risk

Buy-box price is 29.8% below MSRP and a 1P seller controls the listing

The HP DeskJet 4255e Wireless All-in-One Color Inkjet Printer, Scanner, Copier, Best-for-home, 3 month Instant Ink trial included. This printer is only 2.4 ghz capable. AI-enabled (588S6A) was tracked for 24 day(s). During this period, the Buy Box price ranged from $77.26 to $109.99 against an MSRP/MAP of $109.99. The product's pricing health is currently flagged as at risk.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$77.26

MAX PRICE ($)

$109.99

AVG PRICE ($)

$100.15

EROSION (%)

29.76%

MSRP/MAP ($)

$109.99

Price erosion from MSRP
Severe29.76% below MSRP
MinimalModerateSevere

The product hit a low of $77.26, following a peak of $109.99 during the tracking period. Compared to its MSRP of $109.99, the floor price reflects a severe variance of 29.76% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

67%1P
1P · 2 sellers, 67% share2P · 2 sellers, 25% share3P · 2 sellers, 8% share
Sellers won
4 of 6tracked sellers
Changed hands
8 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$109.99
at MSRP
14d (58%)
0.00%
2PAmazon Resale
New
$87.34
−$22.65 below MSRP
6d (25%)
20.59%
1PAmazon Resale
New
$82.52
−$27.47 below MSRP
2d (8%)
24.97%
3PState Toner
New
$109.89
−$0.10 below MSRP
2d (8%)
0.09%
3PSpaceBound
New
$82.81
−$27.18 below MSRP
0d (0%)
24.71%
2PSpaceBound
New
$109.99
at MSRP
0d (0%)
0.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for HP DeskJet 4255e Wireless All-in-One Color Inkjet Printer, Scanner, Copier, Best-for-home, 3 month Instant Ink trial included. This printer is only 2.4 ghz capable. AI-enabled (588S6A) is primarily held by Amazon.com (1P) with a 58% share, winning the Buy Box for 14 out of 24 tracked days. Only 4 of 6 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $109.99
Peak seller pressure4 sellers on Sep 28Highest count during tracking window
Price impact at peak−$0.10$109.99 → $109.89
Price trendRecoveringBased on trailing 30 days
Seller proliferation↑ Increasing+0.1/day avg · +2 net

Buy-box price stayed between $77.26 and $109.99, largely stable over the period. Price opened right at MSRP ($109.99). Seller count peaked at 4 on 09/28 — adding +2 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

1 3P seller exited the listing — channel cleanup signal.

New entrants (1)
Exited (2)
Persistent (3)

Key Findings

at risk
Price Erosion

$32.73

Severe29.8% below MSRP

Severe erosion — floor is $32.73 (29.8%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

2 3P Sellers

Controlled+1 new · 2 exited

3P activity is limited to 2 sellers — controlled with 1 new entrant recently.

Buy Box

Amazon.com

Controlled1P · 14 wins

Buy-box is controlled — Amazon.com (1P) leads with 14 wins at $109.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $77.26, which is 29.8% below MSRP ($109.99).

2

Prioritise enforcement action against State Toner, the highest-frequency 3P buy-box winner.

3

Escalate directly with Amazon — The lowest price has dropped to $64.80, which is 29.8% below MSRP ($109.99).

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