Categories/Printers/HP Smart Tank Plus 651 Wireless All-in-One Ink Tank Printer, Scanner, Copier, 7XV38AB1H
at risk

Buy-box price is 24.2% below MSRP and a 3P seller controls the listing

HP Smart Tank Plus 651 Wireless All-in-One Ink Tank Printer, Scanner, Copier, 7XV38AB1H

HP Smart Tank Plus 651 Wireless All-in-One Ink Tank Printer, Scanner, Copier, 7XV38AB1H

Hp·
ID 970434864

The HP Smart Tank Plus 651 Wireless All-in-One Ink Tank Printer, Scanner, Copier, 7XV38AB1H was tracked for 22 day(s). During this period, the Buy Box price was $249.99 against an MSRP/MAP of $329.99. The product's pricing health is currently flagged as at risk.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$249.99

MAX PRICE ($)

$249.99

AVG PRICE ($)

$249.99

EROSION (%)

24.24%

MSRP/MAP ($)

$329.99

Price erosion from MSRP
Severe24.24% below MSRP
MinimalModerateSevere

The product held steady at $249.99 throughout the tracking period. Compared to its MSRP of $329.99, the floor price reflects a severe variance of 24.24% erosion.

Tracking window: Sep 9, 2026 – Sep 30, 2026

Buy box distribution

100%3P
3P · 3 sellers, 100% share
Sellers won
2 of 3tracked sellers
Changed hands
1 timeover 22 days
SellerConditionPrice vs MSRPBuy box daysErosion
3PAdorama· Top
New
$249.99
−$80.00 below MSRP
12d (55%)
24.24%
3PHP
New
$249.99
−$80.00 below MSRP
10d (45%)
24.24%
3PDealClock
New
$338.50
+$8.51 above MSRP
0d (0%)
-2.58%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for HP Smart Tank Plus 651 Wireless All-in-One Ink Tank Printer, Scanner, Copier, 7XV38AB1H is primarily held by Adorama (3P) with a 55% share, winning the Buy Box for 12 out of 22 tracked days. Only 2 of 3 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $329.99
Peak seller pressure3 sellers on Sep 9Highest count during tracking window
Price impact at peak−$80.00$329.99 → $249.99
Price trendStableBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price held flat at $249.99 throughout the tracking period. It entered the period already $80.00 below MSRP ($329.99), before any crowding pressure arrived. Seller count peaked at 3 on 09/09 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 22-day tracking period

1 persistent 3P seller actively cutting prices — driving ongoing erosion.

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (3)

Key Findings

at risk
Price Erosion

$80.00

Severe24.2% below MSRP

Severe erosion — floor is $80.00 (24.2%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

3 3P Sellers

CrowdedStable

3 third-party sellers active — channel showing crowding pressure.

Buy Box

Adorama

Hijacked3P · 12 wins

Adorama (3P) dominates the buy box with 12 wins at $249.99, 24.2% below MAP.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $249.99, which is 24.2% below MSRP ($329.99).

2

Escalate directly with Walmart — The lowest price has dropped to $249.99, which is 24.2% below MSRP ($329.99).

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