Categories/Printers/Restored Brother MFC-J1010DW Wireless Color Inkjet All-in-One Printer with Mobile Device and Duplex Printing

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Restored Brother MFC-J1010DW Wireless Color Inkjet All-in-One Printer with Mobile Device and Duplex Printing

Restored Brother MFC-J1010DW Wireless Color Inkjet All-in-One Printer with Mobile Device and Duplex Printing

Brother

The Restored Brother MFC-J1010DW Wireless Color Inkjet All-in-One Printer with Mobile Device and Duplex Printing was tracked for 30 day(s). During this period, the Buybox price ranged between Buy box price ranged from $59.99 to $129.95 against an MSRP/MAP of $129.95. The product's pricing health is currently flagged as critical.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$59.99

MAX PRICE ($)

$129.95

AVG PRICE ($)

$112.46

SEVERE EROSION

53.84%

MSRP/MAP ($)

$129.95

Price erosion from MSRP53.84% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $129.95, following a peak of $129.95 during the tracking period. Compared to its MSRP of $129.95, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P25% · 1d
3P75% · 3d

3P leads with 75% of Buy Box days

1P 1 seller3P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
3PDaily Spirit Deals· Top
New
$129.95
+$0.00
3(10%)
0.00%
1PWalmart.com
New
$59.99
−$69.96
1(3%)
53.84%
The Buy Box for Restored Brother MFC-J1010DW Wireless Color Inkjet All-in-One Printer with Mobile Device and Duplex Printing is primarily held by Daily Spirit Deals (3P) with a 75% share, winning the Buy Box for 3 out of 30 tracked days. All 2 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $129.95

Peak Seller Pressure

2 sellers on Jul 2

Dropped to $59.99

Price Impact At Peak

$69.96 drop

$129.95 → $59.99

Price Trend

Stable

53.8% recovery vs floor

Seller Proliferation

→ Stable

-0.03/day avg · -1 net

Peak +1 on 07/02

Buy-box price stayed between $59.99 and $129.95, largely stable over the period. Price opened right at MSRP ($129.95). Seller count peaked at 2 on 07/02, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 30-day tracking period

Watchlist

  • 2 sellers exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (2)
3PDaily Spirit Deals

Last Jul 4 · $129.95 · 3 Buy Box Wins

1PWalmart.com

Last Jul 2 · $59.99 · 1 Buy Box Wins

Persistent (0)

No persistent sellers found.

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
critical
Price Erosion

$69.96

Severe · 53.8% below MSRP

Severe erosion — floor is $69.96 (53.8%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P sellers

Controlled · 2 exited

3P activity is limited to 1 seller — controlled, though 2 have since exited.

Buy Box

Daily Spirit Deals

3P · 3 wins · $129.95

Daily Spirit Deals (3P) dominates the buy box with 3 wins at $129.95 — though pressure is easing.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $59.99, which is 53.8% below MSRP ($129.95).

2

Monitor buy-box ownership daily — 3P sellers captured 75.0% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against Daily Spirit Deals, the highest-frequency 3P buy-box winner.

4

Escalate directly with Walmart — The lowest price has dropped to $59.99, which is 53.8% below MSRP ($129.95).