Categories/Protein & Energy Bars/Atkins Strong High Protein Shake, Milk Chocolate, 30g Protein, 7g Prebiotic Fiber, 1g Sugar, GLP-1 Support, Muscle & Gut Health Support Complex, 12 Count

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amazon.comID B0D8MBS6XX
Atkins Strong High Protein Shake, Milk Chocolate, 30g Protein, 7g Prebiotic Fiber, 1g Sugar, GLP-1 Support, Muscle & Gut Health Support Complex, 12 Count

Atkins Strong High Protein Shake, Milk Chocolate, 30g Protein, 7g Prebiotic Fiber, 1g Sugar, GLP-1 Support, Muscle & Gut Health Support Complex, 12 Count

Atkins

The Atkins Strong High Protein Shake, Milk Chocolate, 30g Protein, 7g Prebiotic Fiber, 1g Sugar, GLP-1 Support, Muscle & Gut Health Support Complex, 12 Count was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $23.17 to $25.74 against an MSRP/MAP of $25.74. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$23.17

MAX PRICE ($)

$25.74

AVG PRICE ($)

$24.76

MINIMAL EROSION

9.98%

MSRP/MAP ($)

$25.74

Price erosion from MSRP9.98% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $25.10, following a peak of $25.74 during the tracking period. Compared to its MSRP of $25.74, the current price reflects a minimal variance of 2.5% erosion.

Buy Box Distribution

Buy Box Share

1P100% · 31d

1P leads with 100% of Buy Box days

1P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$25.10
−$0.64
31(100%)
2.49%
The Buy Box for Atkins Strong High Protein Shake, Milk Chocolate, 30g Protein, 7g Prebiotic Fiber, 1g Sugar, GLP-1 Support, Muscle & Gut Health Support Complex, 12 Count is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $25.74

Peak Seller Pressure

1 sellers on Jul 1

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Buy-box price stayed between $23.17 and $25.74, largely stable over the period. Price opened right at MSRP ($25.74). Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (1)
1PAmazon.com

31d · avg $24.76 · 31 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

$2.57

Moderate · 10.0% below MSRP

Moderate erosion — floor price is $2.57 (10.0%) below MSRP and slipping.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Amazon.com

1P · 31 wins · $25.10

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $25.10, and 3P interference is minimal.

Recommended Actions
1

Escalate directly with Amazon — The lowest price has dropped to $23.17, which is 10.0% below MSRP ($25.74).

2

Review MAP compliance — The lowest price has dropped to $23.17, which is 10.0% below MSRP ($25.74).