Categories/Protein & Energy Bars/BODYARMOR ZERO Sugar Fruit Punch Electrolyte Drink, Natural Flavors, 16 Fl Oz Bottles (12 Pack), B Vitamins & Antioxidants Sugar Free Hydration

Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Sports Drinks

healthy
amazon.comID B0CP2Z28JN
BODYARMOR ZERO Sugar Fruit Punch Electrolyte Drink, Natural Flavors, 16 Fl Oz Bottles (12 Pack), B Vitamins & Antioxidants Sugar Free Hydration

BODYARMOR ZERO Sugar Fruit Punch Electrolyte Drink, Natural Flavors, 16 Fl Oz Bottles (12 Pack), B Vitamins & Antioxidants Sugar Free Hydration

Bodyarmor

The BODYARMOR ZERO Sugar Fruit Punch Electrolyte Drink, Natural Flavors, 16 Fl Oz Bottles (12 Pack), B Vitamins & Antioxidants Sugar Free Hydration was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price was $12.00 against an MSRP/MAP of $12.00. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$12.00

MAX PRICE ($)

$12.00

AVG PRICE ($)

$12.00

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$12.00

Price erosion from MSRP0.00% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $12.00, following a peak of $12.00 during the tracking period. Compared to its MSRP of $12.00, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 31d

1P leads with 100% of Buy Box days

1P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$12.00
+$0.00
31(100%)
0.00%
The Buy Box for BODYARMOR ZERO Sugar Fruit Punch Electrolyte Drink, Natural Flavors, 16 Fl Oz Bottles (12 Pack), B Vitamins & Antioxidants Sugar Free Hydration is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $12.00

Peak Seller Pressure

1 sellers on Jul 1

Price Trend

Stable

Seller Proliferation

Stable

0/day avg · 0 net

Buy-box price stayed between $0.00 and $12.00, largely stable over the period. Price opened right at MSRP ($12.00). Seller count peaked at 1 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (1)
1PAmazon.com

31d · avg $12.00 · 31 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

Clean

Clean

No 3P sellers detected — the channel is clean.

Buy Box

Amazon.com

1P · 31 wins · $12.00

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $12.00, and 3P interference is minimal.

Recommended Actions
1

Escalate directly with Amazon — The lowest price has dropped to $0.00, which is 0.0% below MSRP ($12.00).