Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Meal Replacement & Protein Drinks > Meal Replacement Drinks

Garden Of Life
The Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings was tracked for 28 day(s). During this period, the Buybox price ranged between Buy box price ranged from $27.20 to $42.76 against an MSRP/MAP of $42.76. The product's pricing health is currently flagged as critical.
FLOOR PRICE ($)
$27.20
MAX PRICE ($)
$42.76
AVG PRICE ($)
$37.34
SEVERE EROSION
36.39%
MSRP/MAP ($)
$42.76
The product is currently selling at $38.87, following a peak of $42.76 during the tracking period. Compared to its MSRP of $42.76, the current price reflects a minimal variance of 9.1% erosion.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PAmazon.com· Top | New | $38.87 −$3.89 | 28(100%) | 9.10% |
3PThe Vitamin Shoppe | New | $48.29 +$5.53 | 0(0%) | -12.93% |
2POceanSSH | New | $49.00 +$6.24 | 0(0%) | -14.59% |
2PDark Yellow | New | $43.99 +$1.23 | 0(0%) | -2.88% |
2PLydia Online | New | $41.99 −$0.77 | 0(0%) | 1.80% |
3PiHerb | New | $51.67 +$8.91 | 0(0%) | -20.84% |
2PSOFHIA | New | $44.76 +$2.00 | 0(0%) | -4.68% |
2PFINDUQ | New | $42.70 −$0.06 | 0(0%) | 0.14% |
Peak Seller Pressure
8 sellers on Jun 2
Price Trend
Stable
Seller Proliferation
→ Stable
-0.04/day avg · -1 net
Buy-box price stayed between $27.20 and $42.76, largely stable over the period. It entered the period already $3.89 below MSRP ($42.76), before any crowding pressure arrived. Seller count peaked at 8 on 06/02, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Jun 28 vs last 3 days of 28-day tracking period
Watchlist
No new sellers in recent period.
Last Jun 24 · $41.99 · 0 Buy Box Wins
28d · avg $37.34 · 28 Buy Box Wins · stable
28d · avg $48.29 · 0 Buy Box Wins · stable
28d · avg $42.71 · 0 Buy Box Wins · stable
28d · avg $44.85 · 0 Buy Box Wins · stable
28d · avg $50.94 · 0 Buy Box Wins · stable
28d · avg $44.76 · 0 Buy Box Wins · stable
28d · avg $45.56 · 0 Buy Box Wins · ↑ rising
$15.56
Severe · 36.4% below MSRP
Severe erosion — floor is $15.56 (36.4%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
2 3P sellers
Controlled · 1 exited
3P activity is limited to 2 sellers — controlled, though 1 have since exited.
Amazon.com
1P · 28 wins · $38.87
Buy-box is controlled — Amazon.com (1P) leads with 28 wins at $38.87, and 3P interference is minimal.
Immediate pricing intervention required — The lowest price has dropped to $27.20, which is 36.4% below MSRP ($42.76).
Escalate directly with Amazon — The lowest price has dropped to $0.00, which is 36.4% below MSRP ($42.76).