Categories/Protein & Energy Bars/Labrada Lean Body Ready-to-Drink Chocolate Protein Shake, 40g Protein, Whey Blend, 0 Sugar, Gluten Free, 22 Vitamins & Minerals, LABRADA, 17 Fl Oz (Pack of 12)

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amazon.comID B00166BBXW
Labrada Lean Body Ready-to-Drink Chocolate Protein Shake, 40g Protein, Whey Blend, 0 Sugar, Gluten Free, 22 Vitamins & Minerals, LABRADA, 17 Fl Oz (Pack of 12)

Labrada Lean Body Ready-to-Drink Chocolate Protein Shake, 40g Protein, Whey Blend, 0 Sugar, Gluten Free, 22 Vitamins & Minerals, LABRADA, 17 Fl Oz (Pack of 12)

Labrada

The Labrada Lean Body Ready-to-Drink Chocolate Protein Shake, 40g Protein, Whey Blend, 0 Sugar, Gluten Free, 22 Vitamins & Minerals, LABRADA, 17 Fl Oz (Pack of 12) was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price was $42.00 against an MSRP/MAP of $42.00. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$42.00

MAX PRICE ($)

$42.00

AVG PRICE ($)

$42.00

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$42.00

Price erosion from MSRP0.00% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $42.00, following a peak of $42.00 during the tracking period. Compared to its MSRP of $42.00, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 31d

1P leads with 100% of Buy Box days

1P 1 seller3P 2 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$42.00
+$0.00
31(100%)
0.00%
3PMy Nutrition Depot™
New
$64.99
+$22.99
0(0%)
-54.74%
3PDpsNutrition
New
$63.95
+$21.95
0(0%)
-52.26%
The Buy Box for Labrada Lean Body Ready-to-Drink Chocolate Protein Shake, 40g Protein, Whey Blend, 0 Sugar, Gluten Free, 22 Vitamins & Minerals, LABRADA, 17 Fl Oz (Pack of 12) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 3 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $42.00

Peak Seller Pressure

3 sellers on Jul 9

Price held at $42.00

Price Trend

Stable

Seller Proliferation

→ Stable

0/day avg · 0 net

Peak +1 on 07/09

Buy-box price held flat at $42.00 throughout the tracking period. Price opened right at MSRP ($42.00). Seller count peaked at 3 on 07/09 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 1 seller exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (1)
3PDpsNutrition

Last Jul 25 · $63.95 · 0 Buy Box Wins

Persistent (2)
1PAmazon.com

31d · avg $42.00 · 31 Buy Box Wins · stable

3PMy Nutrition Depot™

31d · avg $64.99 · 0 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

2 3P sellers

Controlled · 1 exited

3P activity is limited to 2 sellers — controlled, though 1 have since exited.

Buy Box

Amazon.com

1P · 31 wins · $42.00

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $42.00, and 3P interference is minimal.

Recommended Actions
1

Channel health is stable — maintain current monitoring cadence and review pricing quarterly.