Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Energy Drinks

Monster
The Monster Energy Java Monster Mean Bean, Coffee + Energy Drink, 15 Ounce | Pack of 12 was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price ranged from $25.68 to $34.56 against an MSRP/MAP of $34.56. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$25.68
MAX PRICE ($)
$34.56
AVG PRICE ($)
$32.53
SEVERE EROSION
25.69%
MSRP/MAP ($)
$34.56
The product is currently selling at $34.56, following a peak of $34.56 during the tracking period. Compared to its MSRP of $34.56, the current price is at or above MSRP — no erosion detected.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PAmazon.com· Top | New | $34.56 +$0.00 | 29(100%) | 0.00% |
3PNY Life | New | $39.99 +$5.43 | 0(0%) | -15.71% |
3PReebship | New | $42.35 +$7.79 | 0(0%) | -22.54% |
3PThe Energy Drink Outlet, LLC | New | $42.55 +$7.99 | 0(0%) | -23.12% |
3PBeverages For You | New | $41.08 +$6.52 | 0(0%) | -18.87% |
3PPRICE & CO | New | $42.40 +$7.84 | 0(0%) | -22.69% |
Peak Seller Pressure
6 sellers on Jun 2
Price Trend
Stable
Seller Proliferation
→ Stable
0/day avg · 0 net
Peak +1 on 06/13
Buy-box price stayed between $25.68 and $34.56, largely stable over the period. Price opened right at MSRP ($34.56). Seller count peaked at 6 on 06/02 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period
No new sellers in recent period.
No sellers exited in recent period.
29d · avg $32.53 · 29 Buy Box Wins · stable
29d · avg $39.99 · 0 Buy Box Wins · stable
29d · avg $42.35 · 0 Buy Box Wins · stable
29d · avg $42.55 · 0 Buy Box Wins · stable
29d · avg $42.40 · 0 Buy Box Wins · stable
27d · avg $41.08 · 0 Buy Box Wins · stable
$8.88
Severe · 25.7% below MSRP
Severe erosion — floor is $8.88 (25.7%) below MSRP; the product is well below its intended price point and brand integrity is at risk.
5 3P sellers
Crowded
5 third-party sellers active — channel showing crowding pressure.
Amazon.com
1P · 29 wins · $34.56
Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $34.56, and 3P interference is minimal.
Immediate pricing intervention required — The lowest price has dropped to $25.68, which is 25.7% below MSRP ($34.56).
Escalate directly with Amazon — The lowest price has dropped to $25.68, which is 25.7% below MSRP ($34.56).