Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Energy Drinks

Monster
The Monster Energy Ultra Violet, Sugar Free Energy Drink, 16 Ounce | Pack of 15 was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $26.85 to $31.48 against an MSRP/MAP of $31.48. The product's pricing health is currently flagged as at risk.
FLOOR PRICE ($)
$26.85
MAX PRICE ($)
$31.48
AVG PRICE ($)
$31.03
MODERATE EROSION
14.71%
MSRP/MAP ($)
$31.48
The product is currently selling at $31.48, following a peak of $31.48 during the tracking period. Compared to its MSRP of $31.48, the current price is at or above MSRP — no erosion detected.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PAmazon.com· Top | New | $31.48 +$0.00 | 31(100%) | 0.00% |
3PNxtGenn | New | $49.00 +$17.52 | 0(0%) | -55.65% |
3PMetroplex Goods | New | $44.95 +$13.47 | 0(0%) | -42.79% |
3PBeverages For You | New | $30.00 −$1.48 | 0(0%) | 4.70% |
3PThe Energy Drink Outlet, LLC | New | $29.44 −$2.04 | 0(0%) | 6.48% |
3PWhole Premium Store | New | $44.94 +$13.46 | 0(0%) | -42.76% |
3PDana Market | New | $48.99 +$17.51 | 0(0%) | -55.62% |
Peak Seller Pressure
7 sellers on Jul 1
Price Trend
Stable
Seller Proliferation
→ Stable
-0.03/day avg · -1 net
Peak +1 on 07/07
Buy-box price stayed between $26.85 and $31.48, largely stable over the period. Price opened right at MSRP ($31.48). Seller count peaked at 7 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
Watchlist
No new sellers in recent period.
Last Jul 14 · $30.00 · 0 Buy Box Wins
31d · avg $31.03 · 31 Buy Box Wins · stable
31d · avg $48.74 · 0 Buy Box Wins · ↑ rising
31d · avg $46.24 · 0 Buy Box Wins · stable
31d · avg $48.99 · 0 Buy Box Wins · stable
29d · avg $29.44 · 0 Buy Box Wins · stable
12d · avg $44.95 · 0 Buy Box Wins · stable
$4.63
Significant · 14.7% below MSRP
Significant erosion — floor is $4.63 (14.7%) below MSRP; the pricing anchor is under real pressure.
6 3P sellers
Swarming · 1 exited
6 3P sellers are swarming this listing — heavily contested.
Amazon.com
1P · 31 wins · $31.48
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $31.48, and 3P interference is minimal.
Audit distribution channels — 6 active 3P sellers detected, indicating widespread distribution issues.
Identify sellers below MAP — The lowest price has dropped to $26.85, which is 14.7% below MSRP ($31.48).
Escalate directly with Amazon — The lowest price has dropped to $26.85, which is 14.7% below MSRP ($31.48).