Categories/Protein & Energy Bars/Orgain Clean Protein Shake, Grass Fed Dairy, Creamy Chocolate Fudge - 20g Whey High Protein, Kosher, Ready to Drink, Low Net Carbs, Gluten Free, No Soy Ingredients, 11 Fl Oz (Pack of 12)

Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Meal Replacement & Protein Drinks > Meal Replacement Drinks

at risk
amazon.comID B01CI57V2O
Orgain Clean Protein Shake, Grass Fed Dairy, Creamy Chocolate Fudge - 20g Whey High Protein, Kosher, Ready to Drink, Low Net Carbs, Gluten Free, No Soy Ingredients, 11 Fl Oz (Pack of 12)

Orgain Clean Protein Shake, Grass Fed Dairy, Creamy Chocolate Fudge - 20g Whey High Protein, Kosher, Ready to Drink, Low Net Carbs, Gluten Free, No Soy Ingredients, 11 Fl Oz (Pack of 12)

Orgain

The Orgain Clean Protein Shake, Grass Fed Dairy, Creamy Chocolate Fudge - 20g Whey High Protein, Kosher, Ready to Drink, Low Net Carbs, Gluten Free, No Soy Ingredients, 11 Fl Oz (Pack of 12) was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price ranged from $26.99 to $35.14 against an MSRP/MAP of $35.14. The product's pricing health is currently flagged as at risk.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Severe erosion

FLOOR PRICE ($)

$26.99

MAX PRICE ($)

$35.14

AVG PRICE ($)

$31.13

SEVERE EROSION

23.19%

MSRP/MAP ($)

$35.14

Price erosion from MSRP23.19% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $26.99, following a peak of $35.14 during the tracking period. Compared to its MSRP of $35.14, the current price reflects a severe variance of 23.2% erosion.

Buy Box Distribution

Buy Box Share

1P100% · 31d

1P leads with 100% of Buy Box days

1P 1 seller3P 1 seller
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$26.99
−$8.15
31(100%)
23.19%
3PMarvelous Enterprises Inc.
New
$42.88
+$7.74
0(0%)
-22.03%
The Buy Box for Orgain Clean Protein Shake, Grass Fed Dairy, Creamy Chocolate Fudge - 20g Whey High Protein, Kosher, Ready to Drink, Low Net Carbs, Gluten Free, No Soy Ingredients, 11 Fl Oz (Pack of 12) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $35.14

Peak Seller Pressure

2 sellers on Jul 1

Price Trend

Eroding

Seller Proliferation

→ Stable

-0.03/day avg · -1 net

Buy-box price declined from $32.99 to $26.99 — a $6.00 drop over 31 days. It entered the period already $2.15 below MSRP ($35.14), before any crowding pressure arrived. Seller count peaked at 2 on 07/01, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

Watchlist

  • 1 seller exited with no new entrants — competitive pressure may be easing.
New Entrants (0)

No new sellers in recent period.

Exited (1)
3PMarvelous Enterprises Inc.

Last Jul 16 · $42.88 · 0 Buy Box Wins

Persistent (1)
1PAmazon.com

31d · avg $31.13 · 31 Buy Box Wins · ↓ falling

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
at risk
Price Erosion

$8.15

Severe · 23.2% below MSRP

Severe erosion — floor is $8.15 (23.2%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P sellers

Controlled · 1 exited

3P activity is limited to 1 seller — controlled, though 1 have since exited.

Buy Box

Amazon.com

1P · 31 wins · $26.99

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $26.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $26.99, which is 23.2% below MSRP ($35.14).

2

Escalate directly with Amazon — The lowest price has dropped to $26.99, which is 23.2% below MSRP ($35.14).