Categories/Protein & Energy Bars/Premier Protein Coffehouse Caramel Macchiato Protein Shake with Caffeine for Energy – 30g Protein, No Added Sugar, 24 Vitamins & Minerals, 11.5 fl oz, 12 Pack, Gluten Free, Bottle

Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Meal Replacement & Protein Drinks > Protein Drinks

healthy
amazon.comID B0FQ8RJN8S
Premier Protein Coffehouse Caramel Macchiato Protein Shake with Caffeine for Energy – 30g Protein, No Added Sugar, 24 Vitamins & Minerals, 11.5 fl oz, 12 Pack, Gluten Free, Bottle

Premier Protein Coffehouse Caramel Macchiato Protein Shake with Caffeine for Energy – 30g Protein, No Added Sugar, 24 Vitamins & Minerals, 11.5 fl oz, 12 Pack, Gluten Free, Bottle

Premier Protein

The Premier Protein Coffehouse Caramel Macchiato Protein Shake with Caffeine for Energy – 30g Protein, No Added Sugar, 24 Vitamins & Minerals, 11.5 fl oz, 12 Pack, Gluten Free, Bottle was tracked for 31 day(s). During this period, the Buybox price ranged between Buy box price was $31.98 against an MSRP/MAP of $31.98. The product's pricing health is currently flagged as healthy.

Showing Results for Past 31 days
Last updated Jul 31, 2026
Price Overview
Minimal erosion

FLOOR PRICE ($)

$31.98

MAX PRICE ($)

$31.98

AVG PRICE ($)

$31.98

MINIMAL EROSION

0.00%

MSRP/MAP ($)

$31.98

Price erosion from MSRP0.00% below MSRP
Jul 1, 2026Jul 31, 2026

The product is currently selling at $31.98, following a peak of $31.98 during the tracking period. Compared to its MSRP of $31.98, the current price is at or above MSRP — no erosion detected.

Buy Box Distribution

Buy Box Share

1P100% · 30d

1P leads with 100% of Buy Box days

1P 1 seller3P 2 sellers
Seller
Condition
Current Price ($)
Buy Box Days
Erosion (%)
1PAmazon.com· Top
New
$31.98
+$0.00
30(97%)
0.00%
3PLone$tar Deal
New
$59.99
+$28.01
0(0%)
-87.59%
3PStar Mart Inc
New
$47.75
+$15.77
0(0%)
-49.31%
The Buy Box for Premier Protein Coffehouse Caramel Macchiato Protein Shake with Caffeine for Energy – 30g Protein, No Added Sugar, 24 Vitamins & Minerals, 11.5 fl oz, 12 Pack, Gluten Free, Bottle is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 30 out of 31 tracked days. Only 1 of 3 total sellers have won the Buy Box.
Seller Density vs. Price Erosion
Buy-box priceActive sellers (scaled)MSRP $31.98

Peak Seller Pressure

3 sellers on Jul 11

Price held at $31.98

Price Trend

Stable

Seller Proliferation

→ Stable

+0.07/day avg · +2 net

Peak +1 on 07/03

Buy-box price held flat at $31.98 throughout the tracking period. Price opened right at MSRP ($31.98). Seller count peaked at 3 on 07/11 — adding +2 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller Churn and Influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New Entrants (0)

No new sellers in recent period.

Exited (0)

No sellers exited in recent period.

Persistent (3)
1PAmazon.com

30d · avg $31.98 · 30 Buy Box Wins · stable

3PLone$tar Deal

30d · avg $59.99 · 0 Buy Box Wins · stable

3PStar Mart Inc

17d · avg $47.81 · 0 Buy Box Wins · stable

New Entrants — Sellers who appeared for the first time in the recent period.Exited — Sellers active earlier but absent in the recent period.Persistent — Sellers present throughout both the early and recent periods.
Key Findings
healthy
Price Erosion

At MSRP

Intact

Pricing is intact — no measurable erosion from MSRP.

Seller Activity

2 3P sellers

Controlled

3P activity is limited to 2 sellers — controlled.

Buy Box

Amazon.com

1P · 30 wins · $31.98

Buy-box is controlled — Amazon.com (1P) leads with 30 wins at $31.98, and 3P interference is minimal.

Recommended Actions
1

Channel health is stable — maintain current monitoring cadence and review pricing quarterly.