Grocery & Gourmet Food > Beverages > Bottled Beverages, Water & Drink Mixes > Meal Replacement & Protein Drinks > Protein Drinks

Premier Protein
The Premier Protein Shake, Chocolate, 30g Protein, No Added Sugar, 24 Vitamins & Minerals to Support Immune Health, 11 fl oz, 12 Pack was tracked for 29 day(s). During this period, the Buybox price ranged between Buy box price ranged from $25.01 to $26.74 against an MSRP/MAP of $26.74. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$25.01
MAX PRICE ($)
$26.74
AVG PRICE ($)
$25.50
MINIMAL EROSION
6.47%
MSRP/MAP ($)
$26.74
The product is currently selling at $26.74, following a peak of $26.74 during the tracking period. Compared to its MSRP of $26.74, the current price is at or above MSRP — no erosion detected.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PAmazon.com· Top | New | $26.74 +$0.00 | 29(100%) | 0.00% |
3PZK-INC | New | $52.00 +$25.26 | 0(0%) | -94.47% |
3PGreenHaven Supplies | New | $45.50 +$18.76 | 0(0%) | -70.16% |
3PAlabama Online Wholesale | New | $44.99 +$18.25 | 0(0%) | -68.25% |
Peak Seller Pressure
4 sellers on Jun 9
Dropped to $25.14
Price Impact At Peak
$0.03 drop
$25.17 → $25.14
Price Trend
Stable
1.0% recovery vs floor
Seller Proliferation
→ Stable
0/day avg · 0 net
Peak +2 on 06/09
Buy-box price stayed between $25.01 and $26.74, largely stable over the period. Price opened right at MSRP ($26.74). Seller count peaked at 4 on 06/09 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Jun 28 vs last 3 days of 29-day tracking period
No new sellers in recent period.
No sellers exited in recent period.
29d · avg $25.50 · 29 Buy Box Wins · stable
28d · avg $45.50 · 0 Buy Box Wins · stable
24d · avg $44.99 · 0 Buy Box Wins · stable
22d · avg $50.48 · 0 Buy Box Wins · ↑ rising
$1.73
Moderate · 6.5% below MSRP
Moderate erosion — floor price is $1.73 (6.5%) below MSRP and slipping.
3 3P sellers
Crowded
3 third-party sellers active — channel showing crowding pressure.
Amazon.com
1P · 29 wins · $26.74
Buy-box is controlled — Amazon.com (1P) leads with 29 wins at $26.74, and 3P interference is minimal.
Escalate directly with Amazon — The lowest price has dropped to $0.00, which is 6.5% below MSRP ($26.74).
Review MAP compliance — The lowest price has dropped to $25.01, which is 6.5% below MSRP ($26.74).