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Protein2o
The Protein2o Hydration Drink - 2-in-1 Liquid Clear Whey Protein Isolate and Electrolyte Drink - 15g Protein, Vitamins B5, B6 - Post-Workout Recovery - 16.9 Fl Oz - 12 Count Flavor Fusion Variety Pack was tracked for 28 day(s). During this period, the Buybox price ranged between Buy box price ranged from $23.29 to $28.85 against an MSRP/MAP of $28.85. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$23.29
MAX PRICE ($)
$28.85
AVG PRICE ($)
$27.14
MODERATE EROSION
19.27%
MSRP/MAP ($)
$28.85
The product is currently selling at $27.99, following a peak of $28.85 during the tracking period. Compared to its MSRP of $28.85, the current price reflects a minimal variance of 3.0% erosion.
Buy Box Share
1P leads with 100% of Buy Box days
Seller | Condition | Current Price ($) | Buy Box Days | Erosion (%) |
|---|---|---|---|---|
1PAmazon.com· Top | New | $27.99 −$0.86 | 28(100%) | 2.98% |
3PZK-INC | New | $56.12 +$27.27 | 0(0%) | -94.52% |
3PBusiness Buying | New | $54.98 +$26.13 | 0(0%) | -90.57% |
Peak Seller Pressure
3 sellers on Jun 9
Price held at $27.99
Price Trend
Recovering
Seller Proliferation
→ Stable
+0.04/day avg · +1 net
Peak +1 on 06/09
Buy-box price fell to a floor of $23.29 before recovering to $27.99. It entered the period already $2.88 below MSRP ($28.85), before any crowding pressure arrived. Seller count peaked at 3 on 06/09 — adding +1 net seller over the full period. Seller count has held steady even as prices shifted.
Comparing sellers before Jun 28 vs last 3 days of 28-day tracking period
No new sellers in recent period.
No sellers exited in recent period.
28d · avg $27.14 · 28 Buy Box Wins · ↑ rising
28d · avg $54.98 · 0 Buy Box Wins · stable
21d · avg $56.12 · 0 Buy Box Wins · stable
$5.56
Significant · 19.3% below MSRP
Significant erosion — floor is $5.56 (19.3%) below MSRP; the pricing anchor is under real pressure.
2 3P sellers
Controlled
3P activity is limited to 2 sellers — controlled.
Amazon.com
1P · 28 wins · $27.99
Buy-box is controlled — Amazon.com (1P) leads with 28 wins at $27.99, and 3P interference is minimal.
Identify sellers below MAP — The lowest price has dropped to $23.29, which is 19.3% below MSRP ($28.85).
Escalate directly with Amazon — The lowest price has dropped to $23.29, which is 19.3% below MSRP ($28.85).