Categories/Protein & Energy Drinks/BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants
healthy

Buy-box price is 11.4% below MSRP and a 1P seller controls the listing

BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants

BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants

Bodyarmor·
ID B07RK366J3

The BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants was tracked for 24 day(s). During this period, the Buy Box price was $5.97 against an MSRP/MAP of $6.74. The product's pricing health is currently flagged as healthy.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$5.97

MAX PRICE ($)

$5.97

AVG PRICE ($)

$5.97

EROSION (%)

11.42%

MSRP/MAP ($)

$6.74

Price erosion from MSRP
Moderate11.42% below MSRP
MinimalModerateSevere

The product held steady at $5.97 throughout the tracking period. Compared to its MSRP of $6.74, the floor price reflects a moderate variance of 11.42% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share
Sellers won
1 of 1tracked sellers
Changed hands
0 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$5.97
−$0.77 below MSRP
24d (100%)
11.42%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for BODYARMOR Sports Drink, Strawberry Banana, Electrolyte Drink Hydration, 12 Fl Oz Bottles (8 Pack), Flavored Coconut Water with B Vitamins & Antioxidants is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 24 out of 24 tracked days.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $6.74
Peak seller pressure1 seller on Sep 7Highest count during tracking window
Price impact at peak−$0.77$6.74 → $5.97
Price trendStableBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price held flat at $5.97 throughout the tracking period. It entered the period already $0.77 below MSRP ($6.74), before any crowding pressure arrived. Seller count peaked at 1 on 09/07 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (1)

Key Findings

healthy
Price Erosion

$0.77

Significant11.4% below MSRP

Significant erosion — floor is $0.77 (11.4%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

Amazon.com

Controlled1P · 24 wins

Buy-box is controlled — Amazon.com (1P) leads with 24 wins at $5.97, and 3P interference is minimal.

Recommended Actions
1

Identify sellers below MAP — The lowest price has dropped to $5.97, which is 11.4% below MSRP ($6.74).

2

Escalate directly with Amazon — The lowest price has dropped to $5.97, which is 11.4% below MSRP ($6.74).

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