Categories/Protein & Energy Drinks/BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack
critical

Buy-box price is 34.9% below MSRP and a 1P seller controls the listing

BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack

BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack

Boost·
ID B084HFQMSZ

The BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack was tracked for 31 day(s). During this period, the Buy Box price ranged from $25.63 to $39.38 against an MSRP/MAP of $39.38. The product's pricing health is currently flagged as critical.

Tracked 31 days · past 30-day window
Last updated Oct 31, 2026

Price Overview

FLOOR PRICE ($)

$25.63

MAX PRICE ($)

$39.38

AVG PRICE ($)

$33.74

EROSION (%)

34.92%

MSRP/MAP ($)

$39.38

Price erosion from MSRP
Severe34.92% below MSRP
MinimalModerateSevere

The product hit a low of $25.63, following a peak of $39.38 during the tracking period. Compared to its MSRP of $39.38, the floor price reflects a severe variance of 34.92% erosion.

Tracking window: Oct 1, 2026 – Oct 31, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share3P · 15 sellers, 0% share
Sellers won
1 of 16tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$34.98
−$4.40 below MSRP
31d (100%)
11.17%
3PInstock Distributing
New
$67.00
+$27.62 above MSRP
0d (0%)
-70.14%
3PHartwell Wholesale LLC
New
$58.99
+$19.61 above MSRP
0d (0%)
-49.80%
3PCompliance Distribution
New
$58.99
+$19.61 above MSRP
0d (0%)
-49.80%
3PAlfredex Ventures LLC
New
$69.49
+$30.11 above MSRP
0d (0%)
-76.46%
3PVS GOODS
New
$49.99
+$10.61 above MSRP
0d (0%)
-26.94%
3PLone$tar Deal
New
$59.49
+$20.11 above MSRP
0d (0%)
-51.07%
3PBest Deal Retail Corp.
New
$52.99
+$13.61 above MSRP
0d (0%)
-34.56%
3PBASH & CO
New
$59.99
+$20.61 above MSRP
0d (0%)
-52.34%
3PSahara Sellers
New
$65.99
+$26.61 above MSRP
0d (0%)
-67.57%
3PGrocesrAtHome
New
$58.95
+$19.57 above MSRP
0d (0%)
-49.70%
3PApex Investment Group LLC
New
$69.49
+$30.11 above MSRP
0d (0%)
-76.46%
3PZK-INC
New
$69.99
+$30.61 above MSRP
0d (0%)
-77.73%
3PAlabama Online Wholesale
New
$56.45
+$17.07 above MSRP
0d (0%)
-43.35%
3PAppleton Prime LLC
New
$49.96
+$10.58 above MSRP
0d (0%)
-26.87%
3PANC Retail Group
New
$49.96
+$10.58 above MSRP
0d (0%)
-26.87%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 16 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $39.38
Peak seller pressure13 sellers on Oct 11Highest count during tracking window
Price impact at peak−$4.00$34.98 → $30.98
Price trendRecoveringBased on trailing 30 days
Seller proliferation↓ Decreasing-0.0/day avg · -1 net

Buy-box price stayed between $25.63 and $39.38, largely stable over the period. It entered the period already $4.40 below MSRP ($39.38), before any crowding pressure arrived. Seller count peaked at 13 on 10/11, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller churn and influx

Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period

5 3P sellers exited the listing — channel cleanup signal.

5 sellers exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (5)
Persistent (11)

Key Findings

critical
Price Erosion

$13.75

Severe34.9% below MSRP

Severe erosion — floor is $13.75 (34.9%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

15 3P Sellers

Swarming5 exited

15 3P sellers are swarming this listing — heavily contested.

Buy Box

Amazon.com

Controlled1P · 31 wins

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $34.98, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $25.63, which is 34.9% below MSRP ($39.38).

2

Audit distribution channels — 15 active 3P sellers detected, indicating widespread distribution issues.

3

Escalate directly with Amazon — The lowest price has dropped to $25.63, which is 34.9% below MSRP ($39.38).

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