Categories/Protein & Energy Drinks/BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack
critical

Buy-box price is 23.6% below MSRP and a 1P seller controls the listing

BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack

BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack

Boost·
ID B084HFQMSZ

The BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack was tracked for 24 day(s). During this period, the Buy Box price ranged from $30.98 to $40.53 against an MSRP/MAP of $40.53. The product's pricing health is currently flagged as critical.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$30.98

MAX PRICE ($)

$40.53

AVG PRICE ($)

$35.47

EROSION (%)

23.56%

MSRP/MAP ($)

$40.53

Price erosion from MSRP
Severe23.56% below MSRP
MinimalModerateSevere

The product hit a low of $30.98, following a peak of $40.53 during the tracking period. Compared to its MSRP of $40.53, the floor price reflects a severe variance of 23.56% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share3P · 15 sellers, 0% share
Sellers won
1 of 16tracked sellers
Changed hands
0 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$38.59
−$1.94 below MSRP
24d (100%)
4.79%
3PGrocesrAtHome
New
$58.95
+$18.42 above MSRP
0d (0%)
-45.45%
3PBest Deal Retail Corp.
New
$52.99
+$12.46 above MSRP
0d (0%)
-30.74%
3PJFA LW
New
$64.99
+$24.46 above MSRP
0d (0%)
-60.35%
3PCompliance Distribution
New
$58.99
+$18.46 above MSRP
0d (0%)
-45.55%
3PInstock Distributing
New
$67.00
+$26.47 above MSRP
0d (0%)
-65.31%
3PApex Investment Group LLC
New
$69.49
+$28.96 above MSRP
0d (0%)
-71.45%
3PA Elite Commerce Solutions
New
$69.49
+$28.96 above MSRP
0d (0%)
-71.45%
3PANC Retail Group
New
$49.96
+$9.43 above MSRP
0d (0%)
-23.27%
3PSahara Sellers
New
$65.99
+$25.46 above MSRP
0d (0%)
-62.82%
3PPremium Choice Distribution
New
$49.96
+$9.43 above MSRP
0d (0%)
-23.27%
3PLone$tar Deal
New
$59.49
+$18.96 above MSRP
0d (0%)
-46.78%
3PVS GOODS
New
$49.99
+$9.46 above MSRP
0d (0%)
-23.34%
3PAlabama Online Wholesale
New
$56.45
+$15.92 above MSRP
0d (0%)
-39.28%
3PEveryday Essentials Trading Co.
New
$58.99
+$18.46 above MSRP
0d (0%)
-45.55%
3PZK-INC
New
$69.99
+$29.46 above MSRP
0d (0%)
-72.69%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for BOOST High Protein with Fiber Ready to Drink Complete Nutritional Drink, Rich Chocolate, 8 fl oz Bottle, 24 Pack is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 24 out of 24 tracked days. Only 1 of 16 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $40.53
Peak seller pressure12 sellers on Sep 7Highest count during tracking window
Price impact at peak−$5.55$40.53 → $34.98
Price trendRecoveringBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price fell to a floor of $30.98 before recovering to $38.59. It entered the period already $5.55 below MSRP ($40.53), before any crowding pressure arrived. Seller count peaked at 12 on 09/07 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

4 3P sellers exited the listing — channel cleanup signal.

4 sellers exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (4)
Persistent (12)

Key Findings

critical
Price Erosion

$9.55

Severe23.6% below MSRP

Severe erosion — floor is $9.55 (23.6%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

15 3P Sellers

Swarming4 exited

15 3P sellers are swarming this listing — heavily contested.

Buy Box

Amazon.com

Controlled1P · 24 wins

Buy-box is controlled — Amazon.com (1P) leads with 24 wins at $38.59, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $30.98, which is 23.6% below MSRP ($40.53).

2

Audit distribution channels — 15 active 3P sellers detected, indicating widespread distribution issues.

3

Escalate directly with Amazon — The lowest price has dropped to $30.98, which is 23.6% below MSRP ($40.53).

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