Categories/Protein & Energy Drinks/Boost Very High Calorie Very Vanilla Nutritional Drink – 22g Protein, 530 Nutrient Rich Calories, 8 Fl Oz (Pack of 24)
at risk

Buy-box price is 4.4% below MSRP and a 1P seller controls the listing

Boost Very High Calorie Very Vanilla Nutritional Drink – 22g Protein, 530 Nutrient Rich Calories, 8 Fl Oz (Pack of 24)

Boost Very High Calorie Very Vanilla Nutritional Drink – 22g Protein, 530 Nutrient Rich Calories, 8 Fl Oz (Pack of 24)

Boost·
ID B08ZBL16X3

The Boost Very High Calorie Very Vanilla Nutritional Drink – 22g Protein, 530 Nutrient Rich Calories, 8 Fl Oz (Pack of 24) was tracked for 24 day(s). During this period, the Buy Box price ranged from $54.49 to $57.00 against an MSRP/MAP of $57.00. The product's pricing health is currently flagged as at risk.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$54.49

MAX PRICE ($)

$57.00

AVG PRICE ($)

$56.35

EROSION (%)

4.40%

MSRP/MAP ($)

$57.00

Price erosion from MSRP
Minimal4.40% below MSRP
MinimalModerateSevere

The product hit a low of $54.49, following a peak of $57.00 during the tracking period. Compared to its MSRP of $57.00, the floor price reflects a minimal variance of 4.40% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

96%1P
1P · 1 seller, 96% share2P · 1 seller, 0% share3P · 10 sellers, 4% share
Sellers won
2 of 12tracked sellers
Changed hands
2 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$56.97
−$0.03 below MSRP
23d (96%)
0.05%
3P3R ENTERPRISE
New
$54.49
−$2.51 below MSRP
1d (4%)
4.40%
3PRebel Smuggling LLC
New
$101.35
+$44.35 above MSRP
0d (0%)
-77.81%
2PQuality Sourced Products
New
$64.05
+$7.05 above MSRP
0d (0%)
-12.37%
3Pgreat quality products...
New
$82.28
+$25.28 above MSRP
0d (0%)
-44.35%
3PCPGIO
New
$71.74
+$14.74 above MSRP
0d (0%)
-25.86%
3PInstock Distributing
New
$86.00
+$29.00 above MSRP
0d (0%)
-50.88%
3PRocketDSD
New
$84.80
+$27.80 above MSRP
0d (0%)
-48.77%
3Pglobal-wholesale
New
$103.67
+$46.67 above MSRP
0d (0%)
-81.88%
3PHonest Medical
New
$72.48
+$15.48 above MSRP
0d (0%)
-27.16%
3PAmerican Sunrise
New
$55.00
−$2.00 below MSRP
0d (0%)
3.51%
3PSimplyMedical
New
$57.00
at MSRP
0d (0%)
0.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Boost Very High Calorie Very Vanilla Nutritional Drink – 22g Protein, 530 Nutrient Rich Calories, 8 Fl Oz (Pack of 24) is primarily held by Amazon.com (1P) with a 96% share, winning the Buy Box for 23 out of 24 tracked days. Only 2 of 12 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $57.00
Peak seller pressure9 sellers on Sep 7Highest count during tracking window
Price impact at peak−$2.00$57.00 → $55.00
Price trendRecoveringBased on trailing 30 days
Seller proliferation↓ Decreasing-0.0/day avg · -1 net

Buy-box price stayed between $54.49 and $57.00, largely stable over the period. It entered the period already $2.00 below MSRP ($57.00), before any crowding pressure arrived. Seller count peaked at 9 on 09/07, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

1 persistent 3P seller actively cutting prices — driving ongoing erosion.

3 3P sellers exited the listing — channel cleanup signal.

4 sellers exited with no new entrants — competitive pressure easing.

New entrants (0)

No new sellers in recent period

Exited (4)
Persistent (8)

Key Findings

at risk
Price Erosion

$2.51

Minimal4.4% below MSRP

Pricing is largely holding — floor sits $2.51 (4.4%) below MSRP, minor drift within an acceptable range.

Seller Activity

10 3P Sellers

Swarming4 exited

10 3P sellers are swarming this listing — heavily contested.

Buy Box

Amazon.com

Controlled1P · 23 wins

Buy-box is controlled — Amazon.com (1P) leads with 23 wins at $56.97, and 3P interference is minimal.

Recommended Actions
1

Audit distribution channels — 10 active 3P sellers detected, indicating widespread distribution issues.

2

Prioritise enforcement action against 3R ENTERPRISE, the highest-frequency 3P buy-box winner.

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