Buy-box price is 0.0% below MSRP and a 1P seller controls the listing

The Ensure Plus Strawberry Nutrition Shake | Meal Replacement Shake | Ready To Drink | 16g Protein and 27 Vitamins and Minerals | 8 fl oz - 24 Pack was tracked for 31 day(s). During this period, the Buy Box price was $48.86 against an MSRP/MAP of $48.86. The product's pricing health is currently flagged as healthy.
FLOOR PRICE ($)
$48.86
MAX PRICE ($)
$48.86
AVG PRICE ($)
$48.86
EROSION (%)
0.00%
MSRP/MAP ($)
$48.86
The product held steady at $48.86 throughout the tracking period. The floor price held at or above its MSRP of $48.86, showing no erosion during the period.
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $48.86 at MSRP | 31d (100%) | 0.00% |
3PHonest Medical | New | $80.28 +$31.42 above MSRP | 0d (0%) | -64.31% |
3PGrocesrAtHome | New | $74.95 +$26.09 above MSRP | 0d (0%) | -53.40% |
3PEngoloids Medical LLC | New | $78.92 +$30.06 above MSRP | 0d (0%) | -61.52% |
3PHey Pharma | New | $92.99 +$44.13 above MSRP | 0d (0%) | -90.32% |
2PAmazon Resale | New | $45.93 −$2.93 below MSRP | 0d (0%) | 6.00% |
The Buy Box for Ensure Plus Strawberry Nutrition Shake | Meal Replacement Shake | Ready To Drink | 16g Protein and 27 Vitamins and Minerals | 8 fl oz - 24 Pack is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 6 total sellers have won the Buy Box.
Buy-box price held flat at $48.86 throughout the tracking period. Price opened right at MSRP ($48.86). Seller count peaked at 6 on 10/22 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period
1 persistent 3P seller actively cutting prices — driving ongoing erosion.
1 seller exited with no new entrants — competitive pressure easing.
No new sellers in recent period
$0.00
Pricing is intact — no measurable erosion from MSRP.
4 3P Sellers
4 third-party sellers active — channel showing crowding pressure, exits outnumbering arrivals.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $48.86, and 3P interference is minimal.
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