Categories/Protein & Energy Drinks/Frog Fuel Power Regular Complete Liquid Protein Shot, 15g, Nano Hydrolyzed & Grass Fed Collagen, Post Workout, Gluten Free, Fat & Sugar Free, 22 Amino Acids, 0 Carbs, Berry, 24 Pack
healthy

Buy-box price is 20.0% below MSRP and a 2P seller controls the listing

Frog Fuel Power Regular Complete Liquid Protein Shot, 15g, Nano Hydrolyzed & Grass Fed Collagen, Post Workout, Gluten Free, Fat & Sugar Free, 22 Amino Acids, 0 Carbs, Berry, 24 Pack

Frog Fuel Power Regular Complete Liquid Protein Shot, 15g, Nano Hydrolyzed & Grass Fed Collagen, Post Workout, Gluten Free, Fat & Sugar Free, 22 Amino Acids, 0 Carbs, Berry, 24 Pack

Frog Fuel·
ID B010C3MQC4

The Frog Fuel Power Regular Complete Liquid Protein Shot, 15g, Nano Hydrolyzed & Grass Fed Collagen, Post Workout, Gluten Free, Fat & Sugar Free, 22 Amino Acids, 0 Carbs, Berry, 24 Pack was tracked for 31 day(s). During this period, the Buy Box price ranged from $38.40 to $48.00 against an MSRP/MAP of $48.00. The product's pricing health is currently flagged as healthy.

Tracked 31 days · past 30-day window
Last updated Oct 31, 2026

Price Overview

FLOOR PRICE ($)

$38.40

MAX PRICE ($)

$48.00

AVG PRICE ($)

$47.38

EROSION (%)

20.00%

MSRP/MAP ($)

$48.00

Price erosion from MSRP
Severe20.00% below MSRP
MinimalModerateSevere

The product hit a low of $38.40, following a peak of $48.00 during the tracking period. Compared to its MSRP of $48.00, the floor price reflects a severe variance of 20.00% erosion.

Tracking window: Oct 1, 2026 – Oct 31, 2026

Buy box distribution

100%2P
2P · 1 seller, 100% share
Sellers won
1 of 1tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
2POP2 Labs· Top
New
$48.00
at MSRP
31d (100%)
0.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Frog Fuel Power Regular Complete Liquid Protein Shot, 15g, Nano Hydrolyzed & Grass Fed Collagen, Post Workout, Gluten Free, Fat & Sugar Free, 22 Amino Acids, 0 Carbs, Berry, 24 Pack is primarily held by OP2 Labs (2P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $48.00
Peak seller pressure1 seller on Oct 1Highest count during tracking window
Price impact at peak$0.00$48.00 → $48.00
Price trendStableBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price stayed between $38.40 and $48.00, largely stable over the period. Price opened right at MSRP ($48.00). Seller count peaked at 1 on 10/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.

Seller churn and influx

Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (1)

Key Findings

healthy
Price Erosion

$9.60

Severe20.0% below MSRP

Severe erosion — floor is $9.60 (20.0%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

Clean Channel

CleanStable

No 3P sellers detected — the channel is clean.

Buy Box

OP2 Labs

Controlled2P · 31 wins

Buy-box is controlled — OP2 Labs (2P) leads with 31 wins at $48.00, and 3P interference is minimal.

Recommended Actions
1

Identify sellers below MAP — The lowest price has dropped to $38.40, which is 20.0% below MSRP ($48.00).

2

Escalate directly with Amazon — The lowest price has dropped to $38.40, which is 20.0% below MSRP ($48.00).

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