Buy-box price is 8.3% below MSRP and a 1P seller controls the listing
The Garden of Life Meal Replacement Shakes, Raw Organic, Chocolate Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings was tracked for 31 day(s). During this period, the Buy Box price ranged from $44.00 to $47.99 against an MSRP/MAP of $47.99. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$44.00
MAX PRICE ($)
$47.99
AVG PRICE ($)
$47.48
EROSION (%)
8.31%
MSRP/MAP ($)
$47.99
The product hit a low of $44.00, following a peak of $47.99 during the tracking period. Compared to its MSRP of $47.99, the floor price reflects a minimal variance of 8.31% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $47.99 at MSRP | 31d (100%) | 0.00% |
2PDark Yellow | New | $47.44 −$0.55 below MSRP | 0d (0%) | 1.15% |
3PiHerb | New | $51.67 +$3.68 above MSRP | 0d (0%) | -7.67% |
3PThe Vitamin Shoppe | New | $51.57 +$3.58 above MSRP | 0d (0%) | -7.46% |
2Pcerberustrading | New | $47.98 −$0.01 below MSRP | 0d (0%) | 0.02% |
2POceanSSH | New | $49.99 +$2.00 above MSRP | 0d (0%) | -4.17% |
The Buy Box for Garden of Life Meal Replacement Shakes, Raw Organic, Chocolate Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 6 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $44.00 and $47.99, largely stable over the period. Price opened right at MSRP ($47.99). Seller count peaked at 5 on 07/01, easing off since — adding -3 net sellers over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 3P seller exited the listing — channel cleanup signal.
4 sellers exited with no new entrants — competitive pressure easing.
No new sellers in recent period
Key Findings
healthy$3.99
Moderate erosion — floor price is $3.99 (8.3%) below MSRP and slipping.
2 3P Sellers
3P activity is limited to 2 sellers — controlled, though 4 have since exited.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $47.99, and 3P interference is minimal.
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