Buy-box price is 6.2% below MSRP and a 1P seller controls the listing
The Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings was tracked for 31 day(s). During this period, the Buy Box price ranged from $38.87 to $41.42 against an MSRP/MAP of $41.42. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$38.87
MAX PRICE ($)
$41.42
AVG PRICE ($)
$39.36
EROSION (%)
6.16%
MSRP/MAP ($)
$41.42
The product hit a low of $38.87, following a peak of $41.42 during the tracking period. Compared to its MSRP of $41.42, the floor price reflects a minimal variance of 6.16% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $40.42 −$1.00 below MSRP | 31d (100%) | 2.41% |
2PDark Yellow | New | $49.99 +$8.57 above MSRP | 0d (0%) | -20.69% |
3PThe Vitamin Shoppe | New | $48.29 +$6.87 above MSRP | 0d (0%) | -16.59% |
3PWholeFoodsMarketUFG | New | $47.99 +$6.57 above MSRP | 0d (0%) | -15.86% |
2PSOFHIA | New | $44.76 +$3.34 above MSRP | 0d (0%) | -8.06% |
2POceanSSH | New | $42.99 +$1.57 above MSRP | 0d (0%) | -3.79% |
3PiHerb | New | $51.67 +$10.25 above MSRP | 0d (0%) | -24.75% |
2PFINDUQ | New | $49.99 +$8.57 above MSRP | 0d (0%) | -20.69% |
The Buy Box for Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 8 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price stayed between $38.87 and $41.42, largely stable over the period. It entered the period already $2.55 below MSRP ($41.42), before any crowding pressure arrived. Seller count peaked at 7 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
1 3P seller exited the listing — channel cleanup signal.
Key Findings
healthy$2.55
Moderate erosion — floor price is $2.55 (6.2%) below MSRP and slipping.
3 3P Sellers
3 third-party sellers active — channel showing crowding pressure.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $40.42, and 3P interference is minimal.
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