Categories/Protein & Energy Drinks/Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings
at risk

Buy-box price is 19.7% below MSRP and a 1P seller controls the listing

Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings

Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings

Garden Of Life·
ID B007S6Y74O

The Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings was tracked for 24 day(s). During this period, the Buy Box price ranged from $38.79 to $48.29 against an MSRP/MAP of $48.29. The product's pricing health is currently flagged as at risk.

Tracked 24 days · past 30-day window
Last updated Sep 30, 2026

Price Overview

FLOOR PRICE ($)

$38.79

MAX PRICE ($)

$48.29

AVG PRICE ($)

$41.09

EROSION (%)

19.67%

MSRP/MAP ($)

$48.29

Price erosion from MSRP
Moderate19.67% below MSRP
MinimalModerateSevere

The product hit a low of $38.79, following a peak of $48.29 during the tracking period. Compared to its MSRP of $48.29, the floor price reflects a moderate variance of 19.67% erosion.

Tracking window: Sep 7, 2026 – Sep 30, 2026

Buy box distribution

71%1P
1P · 1 seller, 71% share2P · 3 sellers, 0% share3P · 6 sellers, 29% share
Sellers won
2 of 10tracked sellers
Changed hands
4 timesover 24 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$41.19
−$7.10 below MSRP
17d (71%)
14.70%
3POceanSSH
New
$38.79
−$9.50 below MSRP
7d (29%)
19.67%
3PWellinONE
New
$43.20
−$5.09 below MSRP
0d (0%)
10.54%
2POceanSSH
New
$49.99
+$1.70 above MSRP
0d (0%)
-3.52%
2PDark Yellow
New
$43.20
−$5.09 below MSRP
0d (0%)
10.54%
3PiHerb
New
$52.15
+$3.86 above MSRP
0d (0%)
-7.99%
3PWholeFoodsMarketUFG
New
$50.99
+$2.70 above MSRP
0d (0%)
-5.59%
2PGreenyGreen
New
$45.99
−$2.30 below MSRP
0d (0%)
4.76%
3PFINDUQ
New
$39.50
−$8.79 below MSRP
0d (0%)
18.20%
3PThe Vitamin Shoppe
New
$49.74
+$1.45 above MSRP
0d (0%)
-3.00%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Garden of Life Meal Replacement Shakes, Raw Organic, Vanilla Protein Powder with Plant Based Pea Protein, Sprouts, Greens, Probiotics, Dairy Free 28 Servings is primarily held by Amazon.com (1P) with a 71% share, winning the Buy Box for 17 out of 24 tracked days. Only 2 of 10 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $48.29
Peak seller pressure8 sellers on Sep 10Highest count during tracking window
Price impact at peak$0.00$41.79 → $41.79
Price trendErodingBased on trailing 30 days
Seller proliferation↓ Decreasing-0.0/day avg · -1 net

Buy-box price stayed between $38.79 and $48.29, largely stable over the period. It entered the period already $6.50 below MSRP ($48.29), before any crowding pressure arrived. Seller count peaked at 8 on 09/10, easing off since — adding -1 net seller over the full period. The crowding was short-lived — sellers came in, didn't find enough margin to stay, and pulled back.

Seller churn and influx

Comparing sellers before Sep 28 vs last 3 days of 24-day tracking period

1 new 3P seller entered below MAP — immediate pricing pressure risk.

3 3P sellers exited the listing — channel cleanup signal.

New entrants (1)
Exited (4)
Persistent (5)

Key Findings

at risk
Price Erosion

$9.50

Significant19.7% below MSRP

Significant erosion — floor is $9.50 (19.7%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

6 3P Sellers

Swarming+1 new · 4 exited

6 3P sellers are swarming this listing, 1 new in the recent period — heavily contested.

Buy Box

Amazon.com

Contested1P · 17 wins

3P sellers win the buy box 29.2% of the time; OceanSSH leads with 7 days at $38.79 (19.7% below MAP) — easing.

Recommended Actions
1

Audit distribution channels — 6 active 3P sellers detected, indicating widespread distribution issues.

2

Monitor buy-box ownership daily — 3P sellers captured 29.2% of buy-box snapshots across the tracking period.

3

Prioritise enforcement action against OceanSSH, the highest-frequency 3P buy-box winner.

4

Identify sellers below MAP — The lowest price has dropped to $38.79, which is 19.7% below MSRP ($48.29).

5

Escalate directly with Amazon — The lowest price has dropped to $38.79, which is 19.7% below MSRP ($48.29).

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