Categories/Protein & Energy Drinks/Glucerna Original Diabetes Care Shake, Homemade Vanilla, Diabetic Meal Replacement to Support Blood Sugar Management, 10g Protein, 180 Calories, Ready to Drink, 8-fl-oz Bottle, 24 Pack
healthy

Buy-box price is 10.0% below MSRP and a 1P seller controls the listing

Glucerna Original Diabetes Care Shake, Homemade Vanilla, Diabetic Meal Replacement to Support Blood Sugar Management, 10g Protein, 180 Calories, Ready to Drink, 8-fl-oz Bottle, 24 Pack

Glucerna Original Diabetes Care Shake, Homemade Vanilla, Diabetic Meal Replacement to Support Blood Sugar Management, 10g Protein, 180 Calories, Ready to Drink, 8-fl-oz Bottle, 24 Pack

Glucerna·
ID B000NYSNVQ

The Glucerna Original Diabetes Care Shake, Homemade Vanilla, Diabetic Meal Replacement to Support Blood Sugar Management, 10g Protein, 180 Calories, Ready to Drink, 8-fl-oz Bottle, 24 Pack was tracked for 31 day(s). During this period, the Buy Box price ranged from $40.46 to $44.96 against an MSRP/MAP of $44.96. The product's pricing health is currently flagged as healthy.

Tracked 31 days · past 30-day window
Last updated Jul 31, 2026

Price Overview

FLOOR PRICE ($)

$40.46

MAX PRICE ($)

$44.96

AVG PRICE ($)

$43.23

EROSION (%)

10.01%

MSRP/MAP ($)

$44.96

Price erosion from MSRP
Moderate10.01% below MSRP
MinimalModerateSevere

The product hit a low of $40.46, following a peak of $44.96 during the tracking period. Compared to its MSRP of $44.96, the floor price reflects a moderate variance of 10.01% erosion.

Tracking window: Jul 1, 2026 – Jul 31, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share3P · 4 sellers, 0% share
Sellers won
1 of 5tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$44.96
at MSRP
31d (100%)
0.00%
3PGrocesrAtHome
New
$52.95
+$7.99 above MSRP
0d (0%)
-17.77%
3PLone$tar Deal
New
$67.95
+$22.99 above MSRP
0d (0%)
-51.13%
3PHonest Medical
New
$72.18
+$27.22 above MSRP
0d (0%)
-60.54%
3PBest Deal Retail Corp.
New
$67.99
+$23.03 above MSRP
0d (0%)
-51.22%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Glucerna Original Diabetes Care Shake, Homemade Vanilla, Diabetic Meal Replacement to Support Blood Sugar Management, 10g Protein, 180 Calories, Ready to Drink, 8-fl-oz Bottle, 24 Pack is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 5 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $44.96
Peak seller pressure5 sellers on Jul 1Highest count during tracking window
Price impact at peak−$4.50$44.96 → $40.46
Price trendRecoveringBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price fell to a floor of $40.46 before recovering to $44.96. It entered the period already $4.50 below MSRP ($44.96), before any crowding pressure arrived. Seller count peaked at 5 on 07/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (5)

Key Findings

healthy
Price Erosion

$4.50

Significant10.0% below MSRP

Significant erosion — floor is $4.50 (10.0%) below MSRP; the pricing anchor is under real pressure.

Seller Activity

4 3P Sellers

CrowdedStable

4 third-party sellers active — channel showing crowding pressure.

Buy Box

Amazon.com

Controlled1P · 31 wins

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $44.96, and 3P interference is minimal.

Recommended Actions
1

Identify sellers below MAP — The lowest price has dropped to $40.46, which is 10.0% below MSRP ($44.96).

2

Escalate directly with Amazon — The lowest price has dropped to $40.46, which is 10.0% below MSRP ($44.96).

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