Categories/Protein & Energy Drinks/Orgain Organic Vegan Protein Shake, Creamy Chocolate - 20g Plant Based Protein, Ready to Drink, Fruits & Vegetables, Gluten Free, Kosher, No Soy or Dairy Ingredients, 11 Fl Oz (Pack of 12)
at risk

Buy-box price is 29.2% below MSRP and a 1P seller controls the listing

Orgain Organic Vegan Protein Shake, Creamy Chocolate - 20g Plant Based Protein, Ready to Drink, Fruits & Vegetables, Gluten Free, Kosher, No Soy or Dairy Ingredients, 11 Fl Oz (Pack of 12)

Orgain Organic Vegan Protein Shake, Creamy Chocolate - 20g Plant Based Protein, Ready to Drink, Fruits & Vegetables, Gluten Free, Kosher, No Soy or Dairy Ingredients, 11 Fl Oz (Pack of 12)

Orgain·
ID B087XSL57C

The Orgain Organic Vegan Protein Shake, Creamy Chocolate - 20g Plant Based Protein, Ready to Drink, Fruits & Vegetables, Gluten Free, Kosher, No Soy or Dairy Ingredients, 11 Fl Oz (Pack of 12) was tracked for 31 day(s). During this period, the Buy Box price ranged from $25.49 to $35.99 against an MSRP/MAP of $35.99. The product's pricing health is currently flagged as at risk.

Tracked 31 days · past 30-day window
Last updated Oct 31, 2026

Price Overview

FLOOR PRICE ($)

$25.49

MAX PRICE ($)

$35.99

AVG PRICE ($)

$32.60

EROSION (%)

29.17%

MSRP/MAP ($)

$35.99

Price erosion from MSRP
Severe29.17% below MSRP
MinimalModerateSevere

The product hit a low of $25.49, following a peak of $35.99 during the tracking period. Compared to its MSRP of $35.99, the floor price reflects a severe variance of 29.17% erosion.

Tracking window: Oct 1, 2026 – Oct 31, 2026

Buy box distribution

100%1P
1P · 1 seller, 100% share3P · 1 seller, 0% share
Sellers won
1 of 2tracked sellers
Changed hands
0 timesover 31 days
SellerConditionPrice vs MSRPBuy box daysErosion
1PAmazon.com· Top
New
$32.99
−$3.00 below MSRP
31d (100%)
8.34%
3PBest Deal Retail Corp.
New
$42.99
+$7.00 above MSRP
0d (0%)
-19.45%
Erosion severity: green under 10%, yellow 10–20%, red above 20%

The Buy Box for Orgain Organic Vegan Protein Shake, Creamy Chocolate - 20g Plant Based Protein, Ready to Drink, Fruits & Vegetables, Gluten Free, Kosher, No Soy or Dairy Ingredients, 11 Fl Oz (Pack of 12) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 2 total sellers have won the Buy Box.

Seller density vs. price erosion

Buy-box priceActive sellersMSRP $35.99
Peak seller pressure2 sellers on Oct 1Highest count during tracking window
Price impact at peak$0.00$35.99 → $35.99
Price trendErodingBased on trailing 30 days
Seller proliferation→ Stable0.0/day avg · 0 net

Buy-box price declined from $35.99 to $32.99 — a $3.00 drop over 31 days. Price opened right at MSRP ($35.99). Seller count peaked at 2 on 10/01 — adding +0 net sellers over the full period. Seller count has held steady even as prices shifted.

Seller churn and influx

Comparing sellers before Oct 29 vs last 3 days of 31-day tracking period

New entrants (0)

No new sellers in recent period

Exited (0)

No sellers exited in recent period

Persistent (2)

Key Findings

at risk
Price Erosion

$10.50

Severe29.2% below MSRP

Severe erosion — floor is $10.50 (29.2%) below MSRP; the product is well below its intended price point and brand integrity is at risk.

Seller Activity

1 3P Seller

ControlledStable

3P activity is limited to 1 seller — controlled.

Buy Box

Amazon.com

Controlled1P · 31 wins

Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $32.99, and 3P interference is minimal.

Recommended Actions
1

Immediate pricing intervention required — The lowest price has dropped to $25.49, which is 29.2% below MSRP ($35.99).

2

Escalate directly with Amazon — The lowest price has dropped to $25.49, which is 29.2% below MSRP ($35.99).

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