Buy-box price is 0.7% below MSRP and a 1P seller controls the listing
The OWYN Only What You Need Plant Based Protein Shake, Dark Chocolate, 20g Vegan Protein from Organic Pumpkin seed, Flax, Pea Blend, Omega-3, Prebiotic supplements, Gluten and Soy-Free, (12 Pack) was tracked for 31 day(s). During this period, the Buy Box price ranged from $38.71 to $38.99 against an MSRP/MAP of $38.99. The product's pricing health is currently flagged as healthy.
Price Overview
FLOOR PRICE ($)
$38.71
MAX PRICE ($)
$38.99
AVG PRICE ($)
$38.91
EROSION (%)
0.72%
MSRP/MAP ($)
$38.99
The product hit a low of $38.71, following a peak of $38.99 during the tracking period. Compared to its MSRP of $38.99, the floor price reflects a minimal variance of 0.72% erosion.
Buy box distribution
| Seller | Condition | Price vs MSRP | Buy box days | Erosion |
|---|---|---|---|---|
1PAmazon.com· Top | New | $38.71 −$0.28 below MSRP | 31d (100%) | 0.72% |
3PSALTIZA | New | $47.80 +$8.81 above MSRP | 0d (0%) | -22.60% |
3PNatural Nutrient | New | $58.07 +$19.08 above MSRP | 0d (0%) | -48.94% |
3PDesignwaves | New | $58.07 +$19.08 above MSRP | 0d (0%) | -48.94% |
3PEternity Essentials | New | $46.67 +$7.68 above MSRP | 0d (0%) | -19.70% |
The Buy Box for OWYN Only What You Need Plant Based Protein Shake, Dark Chocolate, 20g Vegan Protein from Organic Pumpkin seed, Flax, Pea Blend, Omega-3, Prebiotic supplements, Gluten and Soy-Free, (12 Pack) is primarily held by Amazon.com (1P) with a 100% share, winning the Buy Box for 31 out of 31 tracked days. Only 1 of 5 total sellers have won the Buy Box.
Seller density vs. price erosion
Buy-box price held flat at $38.99 throughout the tracking period. Price opened right at MSRP ($38.99). Seller count peaked at 5 on 07/01 — adding +0 net sellers over the full period. Seller activity and pricing have both been steady — no acute competitive pressure detected.
Seller churn and influx
Comparing sellers before Jul 29 vs last 3 days of 31-day tracking period
No new sellers in recent period
No sellers exited in recent period
Key Findings
healthy$0.28
Pricing is largely holding — floor sits $0.28 (0.7%) below MSRP, minor drift within an acceptable range.
4 3P Sellers
4 third-party sellers active — channel showing crowding pressure.
Amazon.com
Buy-box is controlled — Amazon.com (1P) leads with 31 wins at $38.71, and 3P interference is minimal.
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